Chart Discussion: The Cure / Joanne

[Doncho 27,241]

4 minutes ago, nick4bty said:

Okay. It's obvious why they added a rap feature whether she needed it or not.

And it's extremely obvious why they're releasing an Ariana collab as the second single, and why they even bothered to get Ariana to lay down vocals in the first place. This collab makes zero sense from a musical standpoint but a lot of sense from a business standpoint

Yeah I agree with that. They want the single to SMASH like Roar and Dark Horse. Who knows maybe they can do it

[Americano 31,061]

I really wish she'd clarify what this is for. Is it an EP? Re-release? Random single?

It's becoming awkward with the random abandonment of Joanne. Like that playlist on her VEVO. New music + official videos? wtf does that even mean

[ArtGagaPop 61,940]

2 minutes ago, Americano said:

I really wish she'd clarify what this is for. Is it an EP? Re-release? Random single?

It's becoming awkward with the random abandonment of Joanne. Like that playlist on her VEVO. New music + official videos? wtf does that even mean

gaga is becoming a single only artist 

[nick4bty 2,758]

I'm sure her label panicked the moment CTTR stalled at #3 on iTunes. The way it's dropping on radio after they pulled the plug is enough proof that they never wanted to play it in the first place, and they way it dropped on Spotify after the deal was up was the icing on the cake. No wonder they ran to Ariana for a collab. 

If that flops, Chainsmokers #3 is a shoo-in. They will not let Katy go down without a fight 

[Americano 31,061]

1 minute ago, ArtGagaPop said:

gaga is becoming a single only artist 

Kinda sucks how she used to take album eras so seriously with telling a story, going through a full cycle, etc.

Now her albums have no real story to them minus what she says in 5 minute interviews, and the eras seem to lack any consistency.  I mean, I'm still sure TC will end up smashing, but where does it fit in with the tour coming up? Would love to know.

[HMLover 220]

11 minutes ago, nick4bty said:

Katy only on her fourth album and already having to resort to collab-only singles. Madonna in her 50s teas

 

Already? Gurl's legacy is built on collabs. They were very critical to her streak of No. 1s back in TD era. Song would get big then that remix would drop and knock it over the finish line to #1. Not with every single, but a few for sure. Didn't work with TWTGA tho 

[Americano 31,061]

I think the plus of this all is that Gaga will clarify where TC fits in the picture once she releases ep3 of Making Joanne.

[nick4bty 2,758]

4 minutes ago, Americano said:

I really wish she'd clarify what this is for. Is it an EP? Re-release? Random single?

It's becoming awkward with the random abandonment of Joanne. Like that playlist on her VEVO. New music + official videos? wtf does that even mean

I can understand wanting to keep things a surprise since hyping is no longer the tea in this day and age, but yeah, I agree. They way she swiftly abandoned all Joanne aesthetics and just jumped right into this without any warning is strange. I mean, the tour is still called the Joanne World Tour and we'll likely get 3-4 songs from the album, if that, played. 

I would just like to know why they ditched Joanne, what was the point of Joanne in the first place, and if she does indeed release an EP and starts promoting that, why the sudden change of course (and when she finally woke up and realized she was a pop star hihi)

[sg42 259]

I remember the days when Katy was always living in Gaga's shadow, fighting for second best as it should be 

 

But still, talent over hits any day 

[Doncho 27,241]

5 minutes ago, Americano said:

I really wish she'd clarify what this is for. Is it an EP? Re-release? Random single?

It's becoming awkward with the random abandonment of Joanne. Like that playlist on her VEVO. New music + official videos? wtf does that even mean

 

1 minute ago, Americano said:

Kinda sucks how she used to take album eras so seriously with telling a story, going through a full cycle, etc.

Now her albums have no real story to them minus what she says in 5 minute interviews, and the eras seem to lack any consistency.  I mean, I'm still sure TC will end up smashing, but where does it fit in with the tour coming up? Would love to know.

I get what you say. My theory is that after the MR video reaction from the fanbase she took time to re-think what she wanted to do with her career. Ever since 2017 started, the Joanne imagery and simple looks were kinda left behind. She did the Superbowl like CrazyGa, wich we all LOVED. Then John Wayne music video was released (in the style of her old and greatest videos, not simple and plain like Joanne ones). Then at Coachella she had like 1 hour and a half and she only played a FEW Joanne songs. And now the Cure. I think she is trying to give us what we want and used to love about her. She will continue to release great albums. The Cure might be a test for the public and charts.

[nick4bty 2,758]

2 minutes ago, HMLover said:

Already? Gurl's legacy is built on collabs. They were very critical to her streak of No. 1s back in TD era. Song would get big then that remix would drop and knock it over the finish line to #1. Not with every single, but a few for sure. Didn't work with TWTGA tho 

True but even without the #1 they were still hits (sans CG and Dark Horse since those were collabs to begin). She managed to TD to #1 solo and Roar is her biggest hit, also solo. 

CTTR hit #4 but was a complete non-event and the GP didn't even seem to like it. No one cares about Katy, and she's coming across as attention seeking and desperate to be noticed. Running to Ariana is just making it painfully obvious (even moreso than the haircuts). Her career is literally in shambles right now. 

[Americano 31,061]

1 minute ago, Doncho said:

 

I get what you say. My theory is that after the MR video reaction from the fanbase she took time to re-think what she wanted to do with her career. Ever since 2017 started, the Joanne imagery and simple looks were kinda left behind. She did the Superbowl like CrazyGa, wich we all LOVED. Then John Wayne music video was released (in the style of her old and greatest videos, not simple and plain like Joanne ones). Then at Coachella she had like 1 hour and a half and she only played a FEW Joanne songs. And now the Cure. I think she is trying to give us what we want and used to love about her. She will continue to release great albums. The Cure might be a test for the public and charts.

 

I kinda see that, but MR was also the best selling song from a woman in the past 6 months, so that's what made it weird that suddenly the era was abandoned.

Do I think anything else OUTSIDE of MR wouldve sold well as a single? Nope. And maybe that's what they did-- tested songs internally, saw they would all flop, so she went for a new single. But if that's the case, why not just announce it clearly that it's part of a small digital re-release with 3 or 4 new songs (with a few clearly tailored for radio.) The random removal of Joanne everywhere, her not mentioning it suddenly and just changing her social media, and then having the imagery be completely different.. It's jarring and kind of awkward. I think Billboard Mag is sexist and that's why they're so hard on her, but they had a point in noticing the random course correction. It made it all seems really disingenuous. 

[nick4bty 2,758]

5 minutes ago, Doncho said:

 

I get what you say. My theory is that after the MR video reaction from the fanbase she took time to re-think what she wanted to do with her career. Ever since 2017 started, the Joanne imagery and simple looks were kinda left behind. She did the Superbowl like CrazyGa, wich we all LOVED. Then John Wayne music video was released (in the style of her old and greatest videos, not simple and plain like Joanne ones). Then at Coachella she had like 1 hour and a half and she only played a FEW Joanne songs. And now the Cure. I think she is trying to give us what we want and used to love about her. She will continue to release great albums. The Cure might be a test for the public and charts.

My theory is it was planned from the beginning though. Joanne plus its first couple singles were designed to win her the Superbowl, probably the sole reason she even went that route. She probably planned on making JW the third single and have that (with it's classic Gaga-esque video and more dance pop sound) transition into the "Gaga" EP era with The Cure as lead. But, ultimately they ditched JW and decided to keep pushing MR, which is why it all feels awkward right now.

There's no way they were going with Joanne long-term. The album has literally no singles on it. The fact she got one hit is a miracle. Plus, the fact she was seen in and out of studios the minute Joanne was released just proves she was planning this shift back into full-blown pop the entire time.

It also doesn't help that this is all happening when she's working 12 hours a day filming the movie. Perhaps they planned on this all happening once the filming wrapped but wanted to capitalize on Coachella to release The Cure? Seems reasonable since Coachella was also not planned. 

So all in all they had to change some things around but ultimately this was most likely the plan from the get go.

[Doncho 27,241]

2 minutes ago, Americano said:

I kinda see that, but MR was also the best selling song from a woman in the past 6 months, so that's what made it weird that suddenly the era was abandoned.

Do I think anything else OUTSIDE of MR wouldve sold well as a single? Nope. And maybe that's what they did-- tested songs internally, saw they would all flop, so she went for a new single. But if that's the case, why not just announce it clearly that it's part of a small digital re-release with 3 or 4 new songs (with a few clearly tailored for radio.) The random removal of Joanne everywhere, her not mentioning it suddenly and just changing her social media, and then having the imagery be completely different.. It's jarring and kind of awkward. I think Billboard Mag is sexist and that's why they're so hard on her, but they had a point in noticing the random course correction. It made it all seems really disingenuous. 

Yeah... its a little weird indeed. I dont think an EP is on the way sadly. Maybe her label forced her to release something more... commercial? Or just to hype the Joanne Tour...

My theory is it was planned from the beginning though. Joanne plus its first couple singles were designed to win her the Superbowl, probably the sole reason she even went that route. She probably planned on making JW the third single and have that (with it's classic Gaga-esque video and more dance pop sound) transition into the "Gaga" EP era with The Cure as lead. But, ultimately they ditched JW and decided to keep pushing MR, which is why it all feels awkward right now.

There's no way they were going with Joanne long-term. The album has literally no singles on it. The fact she got one hit is a miracle. Plus, the fact she was seen in and out of studios the minute Joanne was released just proves she was planning this shift back into full-blown pop the entire time.

Yes I think JW was meant to be the 3rd single too. Such a shame we only got 2 SINGLES after ARTPOP singles mess. Lets hope she says something in the future

[Americano 31,061]

I'm sure TC will do pretty well worldwide, that's not easy for women 30+, so I'm happy and proud of her. However, can't help but notice she seems more.. Removed from everything. She looks happy, but even her tweets. All so promotional and almost like Bobby is just sending them out, add that with the sudden commercial single.. It's not a good look. Not bashing her, just some critiquing.