What lesson is Gaga's team going to learn from everything after Abra underperforming?

[RochesterJoannster 4,000]

6 minutes ago, Starmie25 said:

Hot take: Gaga could score 0 commercial hits going forward and I'd be absolutely content. As long as she keeps delivering phenomenal works of music like REQUIEM, HARLEQUIN, MAYHEM BALL then we're good.

Plus in the end she'll always have baseball stadiums.. 

I agree, but it is a nice bonus to have it both ways, giving us such spectacle while still kicking out new worldwide hits 

Most of her competition from 2011 can’t have either anymore

Edited 16 hours ago by RochesterJoannster

[River 125,207]

And yet all the #1 are canceling their tours because nobody is buying tickets lol

And Abra didn't underperform, it was a massive cultural hit and it has more impact than any song that hit #1.

Charts are irrelevant in the streaming era, especially when the platforms are controlling the algorithm and what u listen, it all depends on how much money they get.

The GP knows Abra but they wouldn't be able to name one song from the new Drake albums lol

[ThisGuyTony 33,962]

GoE or VIY should’ve had a MV ready to drop on the same day as MAYHEM album release. I don’t think it would’ve hurt Abra at all tbh. Maybe even help boost it + boost those songs performances overall. 

TDD + MV should’ve been released the Friday before Wednesday S2P2 drop 

RUNWAY + MV should’ve been released together but also maybe closer to the movie date?

We will have to see what LG8 has in store for us…

[nATAH 55,311]

14 minutes ago, Ladle Ghoulash said:

Yeah, not sure if people recognize that being a touring force is way more important in today’s market than hit singles. So long as Gaga is recognized as an excellent live performer, she will have longevity and be commercially viable.

like the people saying her team flopped by not making HBDUWM a single..... that's just money down the drain for them when a sold out tour is garunteed

[doppelganger 4,002]

Forget about the conventional album rollout and go big. Sometimes more is more.

I love Abracadabra's rollout but it came at the expense of the other songs, and the album overall. And the weaker songs like TDD and Runway came, with videos, when I would have liked a video for VIY or SOAM, or any other songs that are way more deserving. 

[Starmie25 22,171]

40 minutes ago, ThisGuyTony said:

GoE or VIY should’ve had a MV ready to drop on the same day as MAYHEM album release.

I think they wanted "Abracadabra" to be main focus, plus it had only been a single for not even 2 months at the time.

I also feel 'Disease' mv underperforming played a part in limited mv releases @River

 

Edited 15 hours ago by Starmie25

[Controversiaga 14,152]

I hope they learn that ppl loved the Abra MV and choreo and she should piggy back on that and keep doing GOOD MVs and choreo like it

 

AAAAAND runway felt very insincere and too try hard, as a song. Lyrically etc.  the MV was cute but .  Yeah she needs to do songs that song feel like a a cheap promo campaign 

[Alxjcgn 2,022]

1 hour ago, Starmie25 said:

Despite what some might say, Gaga is an incredible place right now in the mainstream. 

It's very hard for newer material to stick the landing with the insane flood of nostalgia type tracks from tiktok. However she had an impressive moment with MAYHEM era, DWAS and Abracadabra.

I think the promotion in general was just fine for this era and felt way more than past. At the end of the day, there was a sold-out arena almost every night this past year belting every word to that song and others from MAYHEM.

I think its definitely harder to chart for the general public these days because everyone moves on so fast, but Abracadabra seemed to do well and clearly nothing hindered her success this era.

I would love to see more remixes/performances as always with new singles to come, but that is up to her I think. 

[Killa 18,669]

Abracadabra proved She Just needs tò Release exactly what works for her. Its performance in the charts doesn't mean She didn't create a Moment and more important, patched up this Fandom.

That single did wonders in many aspects. The strenght of a single isnt Always in every aspects. Dwas did nothing for her fans nor It really put Gaga out there. Her popularity from last year came from Abra, the shows and albym. And yeah on the back of a smash hit. But that alone wouldn't be enough.

 

 

[Killa 18,669]

Dead dance and runway were too on the nose for people to appreciate

Plus the whole Apple esclusive with requiem Is the best way to guarantee some good position a on Apple music. Which might translate well into american charts. Spotifify Is a lost cause

[Delulu Rogers 7,641]

2 hours ago, Ladle Ghoulash said:

I mean, if she released Abra on Friday, she would’ve missed out on the Grammy release promo. The only real error as far as I see it is the lack of physical copies and maybe remixes.

The Grammys was more for the mv debut rather than the song. It probably would have been better if the released the song on Friday and created hype for the video to be debuted at the Grammys 

[RochesterJoannster 4,000]

I actually think management of other mature pop stars could learn from her this era!

Agism is real, and you didn’t have other 40 year old women out there besides Gaga getting hits with songs like Abracadabra in 2025

Edited 13 hours ago by RochesterJoannster

[Creyk 18,511]

2 hours ago, River said:

And yet all the #1 are canceling their tours because nobody is buying tickets lol

And Abra didn't underperform, it was a massive cultural hit and it has more impact than any song that hit #1.

 

Well, two things can be true:

1. Abra was a big worldwide hit

2. Abra underperformed in her home market and was a minor hit there at best. 

This is just facts and the recurrent streams prove it. 

[Natalia Kills 397]

No real lessons to learn imo. The song did as well as it could have. 
 

The timing could have been easier to benefit chart performance, but it’s often at the trade off of high publicity launches. 
 

At the most, I’d say the team could have teased Abracadabra within DWAS music video. And maybe release the song before Halloween instead of Disease.

[Zombieboyyy 179]

some of you have such bad ideas