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Google Takes Over Times Square, Allows People to Interact with Ad


Gagaloo911

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Gagaloo911

http://youtu.be/nTDOLGDzmhM

 

 

 

 

Google has taken over the largest digital screen in North America. You can see it right now in Times Square. The screen is more than 25,000 square feet in size. It is eight stories tall and takes up the whole length from 45th to 46th Street. 
Google has rented the space through the New Year. This week, Google will use the screen to present an interactive mobile game in which people can Androidify (androidify.com) themselves. People in Times Square can make their character from the website or the free app on Google Play. They can get on line, share their ticket, and play on the big screen with their character.

One game includes keeping soccer balls in the air, while another game makes the players virtually swim on the large screen. There's an elevated stage in front of the billboard where the players are controlling their characters with their movement. There are sensors in front of them, which act like Xbox's Kinect.

 

This so cool! What a fun and great way to promote the Android brand. Especially considering around 300,000 people will pass by the ad every single day.

 

Be together. Not the same.  :classy:

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xoxo cupcakke

Be Together. Not the Same? How does this have anything to do with any of what each phrase implies. Some people are taking ARTPOP too far  :grr:

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