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TikTok debuts “StemDrop”


Teletubby

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Teletubby

StemDrop launches in collaboration with one of the greatest songwriting teams in history, led by Max Martin. TikTok creators globally are exclusively provided with music ‘stems’ and invited to produce their own versions of a brand-new song titled 'Red Lights'.

Simon Cowell and Syco Entertainment, the pioneers behind the world’s most successful talent discovery formats, along with award winning international entertainment executive Tim Van Rongen, have partnered with Universal Music Group, the world-leader in music-based entertainment and its Republic Records label to create StemDrop – a new evolution of musical collaboration, curation and artist discovery to be launched exclusively with TikTok and Samsung.

Joining StemDrop for its launch are the prolific hit-making team, Max Martin, Savan Kotecha and Ali Payami.

Revolutionizing global music collaboration, StemDrop will act as an incubator for new talent, artistry, and creativity by giving the opportunity for all artists and music creators, from anywhere in the world, the opportunity to collaborate with some of the very best and most iconic songwriting talents of all time.

Officially launching on 26 October on TikTok, with creative direction from Syco Entertainment and Universal Music Group’s Republic Records and powered by Samsung Galaxy. StemDrop is a never-before-seen platform for artists to showcase their talent to the world.

It all starts on Wednesday 26th October when Max Martin drops a brand new track exclusively on TikTok. 

Every day, brilliant, undiscovered artists and songwriters turn to TikTok to share their music and find a global audience; StemDrop will put a spotlight on this talent and act as a springboard to help them build their careers.

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