Ariana Grande song streams spike after 'Fortnite' concert

[Teletubby 151,116]

Ariana Grande's concert in Fortnite last weekend may have lasted under 10 minutes, but its impact lingered long after the show, helping fuel a spike in streams for the songs included in her set.

An avatar version of Ariana performed : "raindrops", "7 rings",  "Be Alright", "R.E.M.", "The Way", "positions"

"Be Alright" was the breakout hit, leading the way in post-show streams.  Total on-demand audio and video streams of the song surged 123% between Aug. 5 (the night before the event kickoff) and Aug. 8, from roughly 42,000 streams to 93,000. 

"R.E.M," streams rose 94% from 43,000 on Aug. 5 to 84,000 on Aug. 8.

"The Way," Grande’s 2013 collaboration with Mac Miller, rose 44% from 146,000 to 211,000. 

"7 rings" rose 23% from 446,000 to 552,000.

"Positions,"  gained an extra 10,000 streams – from 611,000 to 621,000

source

[Anderson123 38,759]

That could’ve been Gaga performing Rain On Me, Bad Romance, Born This Way, Shallow and Poker Face. 

[Guest]

Wow honestly that's wild. I always cringed when I heard an artist having a 'concert' in a game, but I guess that marketing strategy really works, huh? 

[Teletubby 151,116]

13 minutes ago, Agunimon said:

Wow honestly that's wild. I always cringed when I heard an artist having a 'concert' in a game, but I guess that marketing strategy really works, huh? 

'7 rings' is #1 on Saudi Arabia Spotify from 5 days

 

[HIM820 1,843]

17 minutes ago, Agunimon said:

Wow honestly that's wild. I always cringed when I heard an artist having a 'concert' in a game, but I guess that marketing strategy really works, huh? 

I used to as well but after watching Ariana’s, the creativity used to create the visuals was honestly really cool paired with the music. Gaga’s would absolutely kill it. 

[AndrewGr 6,022]

19 minutes ago, Anderson123 said:

That could’ve been Gaga performing Rain On Me, Bad Romance, Born This Way, Shallow and Poker Face. 

You skipped Meeleo Reezos

[Naak Le Vaar 1,222]

I have a feeling Gaga was supposed to do this event but somehow got cold feet. For as much Gaga talks about the future and technology she doesn't do a lot of these cool events imo

[JusKeepBreathin 19,311]

31 minutes ago, Agunimon said:

Wow honestly that's wild. I always cringed when I heard an artist having a 'concert' in a game, but I guess that marketing strategy really works, huh? 

It wasn't a concert which sometimes can be weird. 

It was more like an interactive game within Fortnite 

Game with a game tease. 

[Gatlyn 1,335]

Love how she gave some underrated songs like REM their attention!