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Payola


theahsfan

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theahsfan

Apparently Katy has secured radio deals for her new single so they play her every hour, probably globally

This feels like cheating really because NO HATE but we know she probably won't even manage to top iTunes so it won't be any indication of the GP actually actively wanting to listen to and buy her music if she charts high, radios will basically be payed to spin her new song which will make it chart high. How can she be so inauthentic?

This goes to other artists too who use it but like... what sense of pride and achievement do you get when you have to force radio stations to spin it so often just for it to chart? 

365 is an example of a Katy song without payola and spotify and radio deals... the charts just feel so RIGGED, it's no longer fully an indication of how liked the song actually is by the GP

Again, no hate, I just don't..... nvm

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GhettoFabulous

She also put on the wig! :grr:

girl foreal though it is what it is sksks PERSONALLY I don’t too much care for Katy and this single tbh 

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Mirages
5 minutes ago, theahsfan said:

Apparently Katy has secured radio deals for her new single so they play her every hour, probably globally

These deals are very common for first singles off of an album, even Gaga has it with Born This Way :selena:

I'm the bitch that's fragile
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Loyalty

She might have the radio payola but just like Taylor’s ‘ME!’ once the streaming and the sales start to free fall the radio payola wouldn’t even be worth it :reductive:

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theahsfan
1 minute ago, GhettoFabulous said:

She also put on the wig! :grr:

girl foreal though it is what it is sksks PERSONALLY I don’t too much care for Katy and this single tbh 

It's frustrating because like CTTR (it had Spotify deals which made it peak at #4) she'll probably have a hit from this and because Gaga doesn't do payola or typically Spotify deals etc she'll likely not have a HUGE HUGE smash like we're expecting... but Gaga will top the itunes charts which is imo the real indication of how popular an artist is, if you're willing to spend $1.29 or however much it is on them

I hate to sound 2013 but Katy will have a faux hit because of payola and Gaga won't yet she's clearly gonna be the one topping itunes and trending etc

You get me?

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GhettoFabulous
2 minutes ago, theahsfan said:

It's frustrating because like CTTR (it had Spotify deals which made it peak at #4) she'll probably have a hit from this and because Gaga doesn't do payola or typically Spotify deals etc she'll likely not have a HUGE HUGE smash like we're expecting... but Gaga will top the itunes charts which is imo the real indication of how popular an artist is, if you're willing to spend $1.29 or however much it is on them

I hate to sound 2013 but Katy will have a faux hit because of payola and Gaga won't yet she's clearly gonna be the one topping itunes and trending etc

You get me?

Maybe it’s what Gaga deserves :poot: but you never know tbh who knows we might have another shallow situation I mean everyone is here for Gaga couldn’t say the same for Katy 

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theahsfan
2 minutes ago, GhettoFabulous said:

Maybe it’s what Gaga deserves :poot: but you never know tbh who knows we might have another shallow situation I mean everyone is here for Gaga couldn’t say the same for Katy 

Stans will drag Gaga if her singles underperform but be like "Katy queen of pop!" bc Katy has a hit because of radio play, which I'm sure will soon freefall after the first couple of weeks, but it's just so frustrating 

I really hate to see Gaga dragged and I probably care too much about charts but :saladga:

Hopefully Gaga can have another big hit from LG6, it must feel great to succeed without rigging it

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Economy

It's called marketing your brand and business, that's not cheating

 

Big artists compete with eachother and they promote. Again that's not cheating and radio deals for the lead single is allowed so it's not technically called Payola

 

I think it's fine. Gaga has done this before too let's not forget :shrug:

 

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theahsfan
7 minutes ago, Loyalty said:

She might have the radio payola but just like Taylor’s ‘ME!’ once the streaming and the sales start to free fall the radio payola wouldn’t even be worth it :reductive:

Yeah people seem to care more about longevity than peak tbh, like ME! didn't flop but it wouldn't have gotten where it was if it wasn't for various deals. Because yuppp it's freefalling now. That truly is how you can tell if something's really popular (Example: Dope peaking at #9 because it was featured in a Youtube ad or something and then it tanked after)

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Luna Lovegood
9 minutes ago, Loyalty said:

She might have the radio payola but just like Taylor’s ‘ME!’ once the streaming and the sales start to free fall the radio payola wouldn’t even be worth it :reductive:

We don’t even know how NRO is gonna sound like so why are you being so bitter lmao 

luna’s advocate
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theahsfan
1 minute ago, Admin said:

That's not a real radio station.

I still think payola happens behind the scenes

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