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Mayhem Requiem
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Charli xcx’s “Music, Fashion, Film” visual film


gagzus
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gagzus

looks like this WILL be a visual album after all

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weed

there's the music and film, where is the fashion! need ha to release textiles asap

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princedeeblebleble

I still can't wrap my head around all these smaller acts doing visual albums and we cannot get a Gaga video outside of some sponsored or project related **** :saladga:

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nATAH
2 hours ago, princedeeblebleble said:

I still can't wrap my head around all these smaller acts doing visual albums and we cannot get a Gaga video outside of some sponsored or project related **** :saladga:

cus it's not about money for them as much as it is for gaga/interscope

mother, what must i do?
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princedeeblebleble
45 minutes ago, nATAH said:

cus it's not about money for them as much as it is for gaga/interscope

Bling not the music, CapitalismGa strikes again :traumatica: THANKS MICHAEL! 

 

Jk  :brat::trollga::ladyhaha:

 

Spoiler

Kinda, I guess nutrec didn't pay enough :ladyhaha:

 

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littlepotter
6 hours ago, princedeeblebleble said:

I still can't wrap my head around all these smaller acts doing visual albums and we cannot get a Gaga video outside of some sponsored or project related **** :saladga:

!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
Even Abracadabra had the mastercard thing... 

chaeri pls
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Bronco
19 minutes ago, littlepotter said:

!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
Even Abracadabra had the mastercard thing... 

Ngl

Part of me wonders if the label weren't willing to fund the era as the Chromatica era must have hurt their investment. 
All the cancelled promo plans etc (a lot of that is bought) & then the rescheduled tour which we think got redesigned and I bet that flooded show in Miami cost them a fair whack in equipment costs. 

The gays know how to party
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IllusionLover
9 hours ago, weed said:

there's the music and film, where is the fashion! need ha to release textiles asap

There's a bag on the box set of the album

13 | this is my dancefloor i fought for, your voice is louder, it echoes
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princedeeblebleble
26 minutes ago, Bronco said:

Ngl

Part of me wonders if the label weren't willing to fund the era as the Chromatica era must have hurt their investment. 
All the cancelled promo plans etc (a lot of that is bought) & then the rescheduled tour which we think got redesigned and I bet that flooded show in Miami cost them a fair whack in equipment costs. 

Wonder if they wanted her to do all the planned stuff and she for some reason refused and that's why a lot of Mayhem things were kind of.... minimal at the start and got bigger as the era went along. 

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Bronco
23 minutes ago, princedeeblebleble said:

Wonder if they wanted her to do all the planned stuff and she for some reason refused and that's why a lot of Mayhem things were kind of.... minimal at the start and got bigger as the era went along. 

I dont think JFAD flopping so hard helped either. 
They definitely went into the bunker following that. 

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gagzus
1 hour ago, princedeeblebleble said:

Wonder if they wanted her to do all the planned stuff and she for some reason refused and that's why a lot of Mayhem things were kind of.... minimal at the start and got bigger as the era went along. 

Almost all the promo around Mayhem was left over contracts from Chromatica.

The Fornite collab before the era, the Coachella headline slot, probably the Dress to Impress promo since it was at peak popularity in the pandemic and probably a lot more. Wouldn’t shock me if the Mastercard one was a left over promotional contract too since there was rumours of another music video after ROM being scheduled for Free Woman as a third single that got cancelled when lockdown happened, which would line up with why it was used in the Dom Perignon advert.

Also, labels use fans as an unpaid marketing team nowadays, they spread viral moments on X, TikTok and Instagram. In fact TikTok nowadays is more valuable than any high budget video, I’m also sure that one of the pop girls recently exposed labels aren't willing to fund big budget videos anymore, because they don’t equate to sales anymore like they used to over a decade ago. Interscope funded Disease, because they assumed that JFAD promo and it being near Halloween would do some extra leg work.

I would say it’s nice to see someone like Charli who’s still trusted to make good marketing choices. 

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Rotbrat

I just came here to say that the album is sooo good.. and I'm just on the middle of it... I'm Afraid is that b*tch

Neuanfang!
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Bronco
31 minutes ago, gagzus said:

The Fornite collab before the era, the Coachella headline slot, probably the Dress to Impress promo since it was at peak popularity in the pandemic and probably a lot more. Wouldn’t shock me if the Mastercard one was a left over promotional contract too since there was rumours of another music video after ROM being scheduled for Free Woman as a third single that got cancelled when lockdown happened, which would line up with why it was used in the Dom Perignon advert.

Mostly agree - but Dress to Impress didn't release until November 2023. It was Summer 2024 when it went viral. So that definitely wasn't a left over contract. 

Fornite categorically is, Coachella idk about it being a left over contract but just good timing and having good street cred with the Coachella organisers. 
 

The gays know how to party
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