steven 6,811 Posted September 12, 2025 Share Posted September 12, 2025 This is genius from an advertising perspective. It reminds me a lot of Apple’s minimalist style. The new art direction feels bright and fun, with a playful touch that makes it way more commercial and relatable. Link to post Share on other sites More sharing options...
Monstermilo 5,504 Posted September 12, 2025 Share Posted September 12, 2025 love her but the ad is tacky AF its giving low budget Link to post Share on other sites More sharing options...
Schwerk 7,459 Posted September 12, 2025 Share Posted September 12, 2025 I love her moves, her expressions, her attractiveness in every sense of thw word is keeping this afloat for me. She as a person is simply mesmerizing to watch. This ad however is giving either parody or school project. According to Gaga I'm a ****ing rad bitch Link to post Share on other sites More sharing options...
gagzus 27,468 Posted September 12, 2025 Share Posted September 12, 2025 For people wondering; their complexion products (foundation specifically) are their best selling products so I imagine they’re pushing to focus more on complexion and this is the lead ad for it. I expect they’ll be/have been working on different finishes, thicknesses etc such as a tinted moisturiser, a matte version, a glow version and more undertones. They’ll probably be expanding their complexion range. Link to post Share on other sites More sharing options...
Jill 31,812 Posted September 13, 2025 Share Posted September 13, 2025 12 hours ago, dollardays said: Remember the BTW Foundation? This is her now ah yes, the famous Born This Way Foundation Former First Lady of the United States. Now card-carrying member of the Communist Party of China (CPC). Link to post Share on other sites More sharing options...
Ilia Malinin 3,224 Posted September 13, 2025 Share Posted September 13, 2025 as an ARTPOP act 2 truther, come thru everyone keeps saying "oh, he's back, he's back!" but the truth is i never left! Link to post Share on other sites More sharing options...
LG10 14,249 Posted September 13, 2025 Share Posted September 13, 2025 bunch of kids here thinking she would waste a proper foundation is funny ARTPOP really needs a resurgence Link to post Share on other sites More sharing options...
Gorehound 5,770 Posted September 13, 2025 Share Posted September 13, 2025 It's actually shocking and annoying how many Gaga fans on this site just don't get art. Link to post Share on other sites More sharing options...
Guest Posted September 13, 2025 Share Posted September 13, 2025 I’m blown away that the consensus in this thread is overall negative, this is the best ad campaign HL has had. Link to post Share on other sites More sharing options...
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