Taylor's 'The Life of a Showgirl' has been estimated to have already exceeded 1M

[Teletubby 149,870]

1 hour ago, lastpopicon said:

omg taylor's team is insane  I googled her name on google (cause I want to buy 1 of the variants but that's not really the point )

and I'm greeted with this:

 

She literally has confetti raining down her google search  

 

 

it's also on Apple Music and TikTok. every time this confetti changes color, she announces new variants. at first it was orange, then purple, and now blue.

Edited 23 hours ago by Teletubby

[lastpopicon 30,301]

Just now, Teletubby said:

every time this confetti changes color, she announces new variants.

[LadyxGaGa 1,958]

also has anyone heard that she might perform at the super bowl. that would be amazing to see what she came up with 

[FfFfFfFF 56,023]

Close enough, welcome back COVID death toll tracker 

Edited 22 hours ago by FfFfFfFF

[Caldy 76]

Not here to start drama, but I think you guys truly forget how many variants Gaga released for Mayhem (and she was not able to get this amount of sales unfortunately )

There's something really unique about the fanbase that Taylor has, and its desire to buy everything she puts out

[zzbrandon 80]

hunger sales

[elsamars 986]

2 hours ago, Caldy said:

Not here to start drama, but I think you guys truly forget how many variants Gaga released for Mayhem (and she was not able to get this amount of sales unfortunately )

There's something really unique about the fanbase that Taylor has, and its desire to buy everything she puts out

The difference is Taylor’s vinyls are marketed as limited editions only available for certain time and they have exclusive tracks

 

she’s only doing it to beat Adele’s first week sale record and Madonna’s overall sale record

[nATAH 49,718]

3 hours ago, Caldy said:

Not here to start drama, but I think you guys truly forget how many variants Gaga released for Mayhem (and she was not able to get this amount of sales unfortunately )

There's something really unique about the fanbase that Taylor has, and its desire to buy everything she puts out

once again: these were not limited time, staggered releases. most of these are still available. gaga didn't pull the FOMO card as hard.

[Elderflower 475]

6 hours ago, Caldy said:

Not here to start drama, but I think you guys truly forget how many variants Gaga released for Mayhem (and she was not able to get this amount of sales unfortunately )

There's something really unique about the fanbase that Taylor has, and its desire to buy everything she puts out

Yes, unfortunately, she did. Gaga made us fans purchase at least two CDs or vinyls to get all the songs, and that's trashy and scammy in my opinion. 

Also, having multiple variants is not environmentally friendly. This whole variants game is a great example of unsustainable practices. Put all the songs on one album and allow fans to buy the album once; better for the environment and consumers. If you want to make more money and increase sales, release a collector's edition with posters, a key chain, or something similar.

Variants are such a lazy way to get richer and sell more. I don't like the variants game, no matter who's doing it.

[Versace 7,978]

6 hours ago, Caldy said:

Not here to start drama, but I think you guys truly forget how many variants Gaga released for Mayhem (and she was not able to get this amount of sales unfortunately )

There's something really unique about the fanbase that Taylor has, and its desire to buy everything she puts out

Thank you for pointing this out. This fan base can be so deluded and detached from the business side of the industry. They are so concentrated that these tactics are in place for a mere #1 debut on Billboard. They don’t take a moment to think how expensive physical variants can be and that no label would produce them to solely secure a position on a chart. We can very well admit that even with one variant she was destined for a #1 debut regardless. The bigger picture is that labels need to milk album campaigns financially and with a seasoned artist like Taylor they do a demand forecast to know exactly how many variants they need to produce and for all of them to sell. Inventory cost and shelf space is expensive, the reason Taylor is gonna do so many variants is because YES the same fans do WANT to own multiple variants. Any collector of anything knows that there is charm and value in owning multiple versions of the same thing. This is not a new tactic or concept. You’re seeing it with dolls, blind boxes, games, etc. The variants exist because there is genuine demand and love for them by her fanbase not for the sole purpose to inflate sales for charting merit. I urge some of you try to be more rationale and think it through before going on a keyboard hate strike. 

[Teletubby 149,870]

4 hours ago, elsamars said:

they have exclusive tracks

there are no exclusive tracks

[phantasmas 10,587]

9 minutes ago, Teletubby said:

there are no exclusive tracks

then what's the point  

[phantasmas 10,587]

10 hours ago, FfFfFfFF said:

Close enough, welcome back COVID death toll tracker 

screaming 💀

[nATAH 49,718]

34 minutes ago, Versace said:

Thank you for pointing this out. This fan base can be so deluded and detached from the business side of the industry. They are so concentrated that these tactics are in place for a mere #1 debut on Billboard. They don’t take a moment to think how expensive physical variants can be and that no label would produce them to solely secure a position on a chart. We can very well admit that even with one variant she was destined for a #1 debut regardless. The bigger picture is that labels need to milk album campaigns financially and with a seasoned artist like Taylor they do a demand forecast to know exactly how many variants they need to produce and for all of them to sell. Inventory cost and shelf space is expensive, the reason Taylor is gonna do so many variants is because YES the same fans do WANT to own multiple variants. Any collector of anything knows that there is charm and value in owning multiple versions of the same thing. This is not a new tactic or concept. You’re seeing it with dolls, blind boxes, games, etc. The variants exist because there is genuine demand and love for them by her fanbase not for the sole purpose to inflate sales for charting merit. I urge some of you try to be more rationale and think it through before going on a keyboard hate strike. 

girl be serious, her teams wants max sales numbers and they know how to do it by taking advantage of her fans

it's shameless and stressful for the consumers, giving them a tight window to make a choice

even the mayhem variants were stressful when they kept coming out one by one but at least people had time to choose

[monstertoronto 10,199]

17 hours ago, nATAH said:

but these are staggered releases in 48 hour time periods to grab it now and never again, not many variants available all at once... the FOMO is inflating the sales

there's been like 5 or 6 versions now? that's 5 sales per mega-fan and she has a LOT of mega-fans

gaga managed to squeeze 7 copies of mayhem out of me over time

i also said she would still clear her peers with just one single edition but i am certain this limited variant tactic is hyperinflating her sales

Exactly it’s all these limited time editions of the same album that fans feel they need to get. It’s almost like there should be a way to track how popular it is amongst different  people for chart purposes but obviously she’s allowed to milk her fans for as much money as she wants. But fan overbuying feels like not a real indicator of how popular it is in the nation in general.