Midnights broke Spotify's record for the most streamed album in single day

[Leoj305 3,586]

3 hours ago, Simon said:

I don't know what's wrong with me. I really wish her the best, but I don't understand the hype. It really is a good pop album, but It can be recorded by anyone. But if someone else had recorded it, it won't get 90 on metacritic and record streaming numbers.

I mean she’s built up her base and was very strategic in keeping it, the risks weren’t big and she kept growing and hasn’t lost much of her base. 
 

if you compare her to Gaga, which is bad considering Gaga is more of an electro pop artist , she took a huge risk with born this way (albeit it was one that changed the lives of many in the LGBTQ+ community) but it really alienated her straight audience, it wasn’t until ASIB where Gaga got some of it back.
 

taylor took a baby risk with Red and and 1989 because they were more pop, but it wasn’t music praising Judas and preaching gay rights. Taylor is one of the only pop girls (u til recently KINDA) that have stayed very conservative with their music. 

[Maxine Puth 9,053]

10 minutes ago, Leoj305 said:

I mean she’s built up her base and was very strategic in keeping it, the risks weren’t big and she kept growing and hasn’t lost much of her base. 
 

if you compare her to Gaga, which is bad considering Gaga is more of an electro pop artist , she took a huge risk with born this way (albeit it was one that changed the lives of many in the LGBTQ+ community) but it really alienated her straight audience, it wasn’t until ASIB where Gaga got some of it back.
 

taylor took a baby risk with Red and and 1989 because they were more pop, but it wasn’t music praising Judas and preaching gay rights. Taylor is one of the only pop girls (u til recently KINDA) that have stayed very conservative with their music. 

To be fair a majority of the audience Gaga gained post ARTPOP are not ex fans  They’re entirely new demographic. The old people and the soccer moms were not singing LoveGame and watching Gaga die on the VMAs and then decided Judas too much. 

[Leoj305 3,586]

4 minutes ago, Maxine Puth said:

To be fair a majority of the audience Gaga gained post ARTPOP are not ex fans  They’re entirely new demographic. The old people and the soccer moms were not singing LoveGame and watching Gaga die on the VMAs and then decided Judas too much. 

I mean her audience in 2008-2011 gave her 1.1 million week 1 album sales, something happened in 2011-2013 to drop her down to 250k with ARTPOP. And 201k with Joanne a couple years later. 

[Taylucifer 5,133]

this is actually insane numbers, excited to see what final numbers will come out to be

[jimmytimestep 2,682]

4 hours ago, ristretto said:

i genuinely think we have to remind ourselves that we feel it's formulaic or even "boring" because she simply has mastered catchy pop music and hooks to a degree where it feels normal. but it isn't normal and it isn't boring, it's taylor swift. she writes melodies and hooks like no one else. i think so many artists and writers wish they could have an inch of her pop music magic touch. including me!

THIS. 100%

I completely understand why she isn't to many people's taste. But the simple fact is that she is very, very gifted. Is she annoying, privileged, narcissistic, etc? Absolutely. But she doesn't hide it. She even sings about it on this album. And she hears emotion in music and can scan lyrics in a way her contemporaries simply don't.

I keep on calling "Midnights" a living room album, and in writing this i realized she is our generation's Carole King. Prolific, successful, business-minded, but above all...accessible. I've found it hard to find someone that doesn't have at least one nice thing to say about her. ("I don't listen to her, but..")

I really believe that she, Beyoncé, Rihanna, Bruno Mars, and of course, Lady Gaga...are our generation's absolute legends that will live on forever; alongside the Beatles, Bruce Springsteen, Madonna, Michael Jackson, and so many more.

And sure you can say "they're marketing geniuses/they have bigger budgets/anyone can do what they do/etc" but at the end of the day, people are INVESTING in them. Both with money, but even moreso, with their time. And that to me says others are passionate about them and their pure talent.

[JazmineRice 827]

Okay but like what are the numbers? She giving me 13 all day but she can’t give me record-break numbers? Okurrrt I see you boo gonna make me dig for those stream numbers

[Replay32886 50]

5 hours ago, Monstermilo said:

i wish i understood the hype 

with beyonce her new work isnt for me but i know shes exceptionally gifted vocally and an amazing performer. 

taylor i dont see it, i listened to the album and its boring AF i really tried but i cant get into it lol ppl say her writing is unparalled but she has cowriters and its not like shes writing it completely alone.......

The majority of the album is written by just her and Jack… that’s impressive

[Wet Fire 7,389]

It should be celebrated that she did more numbers than Drake or Ed Sheeran for Christ's sake. 

[Monstermilo 4,463]

lets not pretend that white artists are held to a different standard than POC artists 

ppl like madonna and taylor are mediocre in terms of their level of talent but they appeal to so many white folks in this country - so even if theyre mediocre, a lot of ppl stan them. 

black artists like beyonce, whitney, mj and mariah have to be super-humanely gifted in order to be as relevant as their white counterparts 

[Tinnitus15 51,568]

Are we even shocked? 

[YoungWildCanadian 277]

Congratulations to Taylor! 
it’s a great album. 
I feel so bad that Carly Rae Jepsen had the same release date, she put out yet another masterpiece pop album!  

[weed 73,717]

that means over 183M streams  mama made $10M+ in one day from streaming (including all services)

[boiswifty 1,051]

oh wow. that's really good 

[HarleyQuinGa2022 105]

Sure she did. 

[Bat 6,162]

NOBODY DOES IT LIKE HER