Gaga Debuts Haus Labs Makeup Tutorial

[MANiCURE 6 9,925]

THIS is supercharged clean artistry.

Honestly... I might buy the Lip Oil... 

[Cello 49,538]

20 hours ago, HausOfAntonio said:

Gaga is so extremely critical and thoughtful about EVERYTHING she releases - obviously it was really important for the brand that it was HER doing the makeup and that it was a real life demonstration of a real person using the products - not intimidatingly perfect and super sharp and crisp, just totally carefree, like anyone could do it and not care if others will find it “perfect”. This is what I think people fail to understand with her makeup, that its not supposed to look like she paid thousands for a professional to do it. Its not alienating, its one of the only brands thats feels welcoming to beginners and pros alike because it just seems to celebrate whatever it is you choose to create without judgment. (I think Halsey’s brand is really good with that as well actually)

This is from a branding perspective of course, but I really feel like it shows how brainwashed people in the beauty community have become since the rise of youtube and insta-fleek makeup. 

this 100%