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Gwen Stefani Launches Beauty Line


Franch Toast

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Jewels n Drugs

but how do u pronounce it :laughga:

oh look when you werent looking my motorcycle turned into a piano
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12 hours ago, RichAssPiss said:

I seriously hope she has dropped the Asian stereotype imagery. She continued using it to sell perfume for years. I hope it's just rocker chic, not "kawaii" as her other beauty products have been

If what you see when you look at harajuku and kawaii style is ‘Asian stereotype’ that’s a you problem. Asian culture has produced too many beautiful and important things for them to be diminished into ‘Asian stereotypes’ ‘Asian appropriation’ just because they originated in that part of the world. That’s just racism! Try looking past skin color and maybe you can appreciate harajuku too 

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2 hours ago, urgirl said:

If what you see when you look at harajuku and kawaii style is ‘Asian stereotype’ that’s a you problem. Asian culture has produced too many beautiful and important things for them to be diminished into ‘Asian stereotypes’ ‘Asian appropriation’ just because they originated in that part of the world. That’s just racism! Try looking past skin color and maybe you can appreciate harajuku too 

Iv'e noticed that too. That people whenever they see something slightly outside of their own culture, they find it weird and so then believe the person having an interest in that foreign culture is weird. And this "feeling" is supposed to "progressive"?!?! I feel like as a society we're going backwards. Whenever I see people having an interest in my culture, I get really happy, because it means that they don't find it offputting and are openly embracing it, and over time my "weird" culture will be normalised.  

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RichAssPiss
11 hours ago, urgirl said:

If what you see when you look at harajuku and kawaii style is ‘Asian stereotype’ that’s a you problem. Asian culture has produced too many beautiful and important things for them to be diminished into ‘Asian stereotypes’ ‘Asian appropriation’ just because they originated in that part of the world. That’s just racism! Try looking past skin color and maybe you can appreciate harajuku too 

Umm....a white woman stealing Asian culture and making Asian women stand silently behind her like props is not any sort of revelatory celebration of Japanese culture. Especially when actual Asian performers are so underrepresented in American pop culture. If anyone should be making money from bringing kawaii style and Harajuku fashion into Western culture, it's not f'n Gwen Stefani. 

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8 hours ago, RichAssPiss said:

Umm....a white woman stealing Asian culture and making Asian women stand silently behind her like props is not any sort of revelatory celebration of Japanese culture. Especially when actual Asian performers are so underrepresented in American pop culture. If anyone should be making money from bringing kawaii style and Harajuku fashion into Western culture, it's not f'n Gwen Stefani. 

But thats what being in a multi-cultural society is about. And where do you suppose we draw the line exactly? Can a Japanese-American make K-Pop Music?  Japan masscared hundreds of thousands of Korean people and swept it under the rug, are they allowed to "capitalise" on Korean culture? Or is because they both look asian to you that is doesn't matter?

USA is a multi-cultural society, you are going to have blending of cultures, and you want to separate the cultures and not allow people to enjoy each others, and you're doing it under some fake progressive lens? The only thing differentiating what you're saying from segregation is that you're allowing POC to enjoy white culture, but not vice versa. Do you really think that will improve racial relations? Btw look at interviews of the Chinese/Japanese/Korean/ ect public being asked these questions, you know the people you're pretending to defend, amazing how you're the only person who has a problem with it, a non-asian.

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HEARTSTOP
23 hours ago, TortureMeOnReplay said:

 

Don't they have to do broad trademarks in order to stop people from skimming off the brand by selling products she doesn't even actually have?

Yes. Besides, trademarks are usually very broad, so if you would trademark for, say, "cosmetics", it would include all these things in the description by default.

IDGAF
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Franch Toast

I had to go to the Apple store at the mall today because my computer is a bit sick, so I stopped by Sephora, and according to the manager at that store, the line is coming sometime in April, and the stores will be trained in how to use the products sometime in March. Again, this is just what this time specific person told me so do not take it as the gold standard. She also said she wasn’t sure what would be included in the line at this time as she didn’t have a lot of information yet.

She/Her/Hers
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Franch Toast

More info on GXVE Beauty:

Online launch on March 3, available at its exclusive partner Sephora on March 10. From this article in Allure:

Taking after that signature look, GXVE will launch several lipstick formulas in matte, satin, and liquid formats, all of which will come in her signature red shade called Original Recipe (pictured below). Additionally, the collection will feature four eye shadow quads, blue and black eyeliner pencils, two different brow pencils, each available in seven shades, and a makeup-priming face oil. All of it is housed in black-and-white packaging that emulates Stefani's fashion sense with metallic gold accents.

GXVE%20Beauty%20Gwen%20Stefani%20Makeup%

GXVE%20Beauty%20Gwen%20Stefani%20Makeup%

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https://www.allure.com/story/gwen-stefani-gxve-makeup-skin-care-brand-launch/amp?fbclid=IwAR3kBdzLYFTGDXj365QfM1hTfQoO7HwCbxsRqBejDWpqotsDTYMIPNhnPi0

 

See also here (a really good article):

https://news.yahoo.com/exclusive-superstar-gwen-stefani-launches-060005004.html

What do we think –– is GXVE Beauty's rise a threat to Haus Labs? 

She/Her/Hers
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