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Selena Gomez created Rare Beauty for those who don't want to get work done


Teletubby

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Teletubby

Selena Gomez opened up about how her beauty philosophy has evolved over the years and how past insecurities inspired her to launch a brand that breaks down "unrealistic standards of perfection."

When she had the opportunity to launch Rare Beauty, she wanted to cater to people who think looks promoted in most beauty campaigns are "unachievable."

"I've been a victim to wanting to change my face, and I think the most rewarding part of creating this line is that we create a place for people who don't necessarily want to get work done," she shared. "They just want to embrace what they are and what they have, and that was always very important."

"It's kind of mind, body and soul," she said of the beauty brand, which introduced an education and advocacy campaign focused on bringing more mental health services and financial support to schools in honor of Mental Health Awareness Month back in May. "That's why I wanted the brand to be there for girls and guys and whoever to feel like it's OK to not look like everybody else."
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Rare-Beauty-Spring-2022-Campaign1-3.jpgRare-Beauty-Spring-2022-Campaign1-1.jpg

 

The Spring collection features a Soft Pinch Liquid Blush in shades Hope, Encourage, Believe and a Soft Pinch Blush Brush. 3 more items in the Spring line will drop on Christmas Day online and Dec. 26 in Sephora stores, including Warm Wishes Effortless Bronzer Stick, Always an Optimist Soft Radiance Setting Powder and Always an Optimist Powder Brush.

"You b*tch!" ~ Rat Boy
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Madame Goo Goo

How can she say she is all about not getting work done when she replaced her kidney? Hypocrite:selena:

Lady Gaga doesn't owe us anything
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moonsago
17 minutes ago, Madame Goo Goo said:

How can she say she is all about not getting work done when she replaced her kidney? Hypocrite:selena:

Well I am pretty sure she ain’t applying makeup on her kidneys so... I think she’s talking JUST about one’s face...? :selena:

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