NewUsername 11,411 Posted April 14, 2020 Share Posted April 14, 2020 In this article, it was stated that: [Pepsi] has suspended its "That's what I like" campaign, which debuted in the US in January, to reallocate marketing resources to support the broadcast. Pepsi is dedicating its marketing teams, agency partnerships and existing paid media to the project and will create the official logo, marketing plan and US TV ad spots that will appear in the two weeks leading up to the event. https://www.campaignlive.co.uk/article/pepsi-partners-global-citizen-lady-gaga-concert/1679716 For the US monsters, has any of you already seen ads on TV? If so, then good! I feel like abroad there could be more promotion? I don't know if lots of people actually know about the event. They will definitely know about it afterwards of course, it will be on every news channel, but we also want people to join in, right? Discuss! (Of course Global Citizen themselves can't throw money on promotion, because that would be counterproductive/ironic of course) Link to post Share on other sites More sharing options...
warhol killah 8,674 Posted April 14, 2020 Share Posted April 14, 2020 I only saw this ad one time in an IG story by Pepsi. warhol killer ✴ GAGA¹⁵ Link to post Share on other sites More sharing options...
eeaarrllaalloo 3,962 Posted April 14, 2020 Share Posted April 14, 2020 I got one ad on Facebook by Pepsi Ph "By FaR ThE MoSt IrRiTatInG PoSteR oN "ChRoMaTiCa" DisCusSion. Link to post Share on other sites More sharing options...
KNJ 4,170 Posted April 14, 2020 Share Posted April 14, 2020 Haven't seen anything. With family home 24/7 now , I haven't had access to the tv in weeks. They'd have to reach me through IG, YT, New York Times, podcasts ads or targeted site ads, like on here. "She's an intellectual, your honor" Link to post Share on other sites More sharing options...
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