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Thrasher
9 minutes ago, Arturo said:

When will I?

Let’s say this week is a do or die for you :giggle:

“Come over, when you’re sober”
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- Radio deal

- Music video (+promoted by Apple if the collab indeed happens)

- Banner on AM / iTunes / Spotify

- Hot Tracks on AM / iTunes

- #1 song/covers on Spotify's TTH and New Music Friday and AM's A-list Pop, Today's Hits and New Music Daily

- Beats 1 interview on Apple Music

- Billboards/promo in NY and in LA

- Instagram story promo

- Merch/signed single bundles

- E-mails from Spotify, AM about the new lead. 

- Targeted pop-up/notification on Spotify/AM

- Dumb challenge or viral thing on TikTok

The lead single release we deserve :applause: 

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La Rosalia
4 minutes ago, Gypsy Life said:

@_Scheisse I hope you still have your job because we are NOT going to wait until the billboard article to know the weekly sales numbers.

You have my back on this 😉

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Netflix just debuted daily tv shows / movies top 10 charts.

Too bad we didnt have this when Joanne documentary premiered.

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Arizona Sky
1 hour ago, _Scheisse said:

Statistically and for streaming, a release on Thursday for an artist like lady Gaga is a great idea. 
 

When an artist is as big as Gaga and has an established fan base, the users stream the song directly by searching it and adding it to their playlists/library. 
 

By Friday, this “library streams” will be high already because their fans had a day to save the song. And on Friday the locals across the world  will discover it on their new music Friday playlists. So the streams she’ll get on Friday this way maybe will be more than what she would normally get on Friday. I know this may not make a lot of sense, but please trust me on this one lol I’ve seen it waaay to many times and this is basically my day to day job.

The only place she’s probably gonna lose some points is on iTunes for the HOT100, but streaming will actually be good. 

Nice writeup. If it's ok, I would like to politely question you on something you said.

You mentioned that most superfans will stream it on Thursday and most of the GP on Friday after seeing it on popular playlists, but how exactly does that maximize the streams? In my opinion, I would still think Friday is the best day because you have the initial hype from superfan streams plus the GP streams which were gonna be there regardless from playlists. Are you saying it would get more superfan "library" streams on Friday than Thursday? If so, why? Because that's the only way it would get more streams with a Thursday release on that Friday.

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Ally Campana

Well once again, nothing happened. Hopefully the delay cause of Kobe’s funeral (RIP) is true. But best believe I won’t be waiting anymore. If it comes it’ll come. 

Does it matter? Damage is done
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Arturo
1 minute ago, Arizona Sky said:

Nice writeup. If it's ok, I would like to politely question you on something you said.

You mentioned that most superfans will stream it on Thursday and most of the GP on Friday after seeing it on popular playlists, but how exactly does that maximize the streams? In my opinion, I would still think Friday is the best day because you have the initial hype from superfan streams plus the GP streams which were gonna be there regardless from playlists. Are you saying it would get more superfan "library" streams on Friday than Thursday? If so, why? Because that's the only way it would get more streams with a Thursday release on that Friday.

I’ll let him give you the official reply but I think the logic behind it is that super fans that immediately search for it arent just gonna listen to it and then dump it like most of the GP will do  with any song they were just curious to hear. They’re gonna listen more and more into the next day and the early release gives the fanbase more time to organize, save it, add it to playlists etc and talk about it throughout the day. By the time the fanbase is organized and still playing it cause its only a few hours old still, the GP will discover it on New Music Friday, TTH, leading to a bigger Friday than it would have had previously. It sounds kind of silly but labels keep doing it so it clearly works. Just recently we had 2 #1 debuts after non-Friday releases (Heartless and Lose You To Love Me)

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Supersonic
3 minutes ago, Arizona Sky said:

Nice writeup. If it's ok, I would like to politely question you on something you said.

You mentioned that most superfans will stream it on Thursday and most of the GP on Friday after seeing it on popular playlists, but how exactly does that maximize the streams? In my opinion, I would still think Friday is the best day because you have the initial hype from superfan streams plus the GP streams which were gonna be there regardless from playlists. Are you saying it would get more superfan "library" streams on Friday than Thursday? If so, why? Because that's the only way it would get more streams with a Thursday release on that Friday.

I think it's sort of like an "unofficial" pre-release. The Thursday is basically... a practice day to get in fighting shape for the superfans, because the general public won't know the song is out until it is on their pre-curated playlists.

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Arizona Sky
2 minutes ago, Arturo said:

I’ll let him give you the official reply but I think the logic behind it is that super fans that immediately search for it arent just gonna listen to it and then dump it like most of the GP will do  with any song they were just curious to hear. They’re gonna listen more and more into the next day and the early release gives the fanbase more time to organize, save it, add it to playlists etc and talk about it throughout the day. By the time the fanbase is organized and still playing it cause its only a few hours old still, the GP will discover it on New Music Friday, TTH, leading to a bigger Friday than it would have had previously. It sounds kind of silly but labels keep doing it so it clearly works. Just recently we had 2 #1 debuts after non-Friday releases (Heartless and Lose You To Love Me)

Ok it's slowly coming to me I guess. Not the easiest concept to understand but I get it.

I do think a Thursday release will have little to no negative impact when its said and done.

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Arturo
2 minutes ago, Arizona Sky said:

Ok it's slowly coming to me I guess. Not the easiest concept to understand but I get it.

I do think a Thursday release will have little to no negative impact when its said and done.

Yeah. As long as we spread far enough not to buy it until midnight on the east coast I think we’ll be good. Seen others say they’re gonna stream it once its out but wait the few hours to purchase. That’s what imma do with both my iTunes and Amazon purchase:pole:

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