YouTube bans paid-for plays from contributing towards its Music Charts

[BUtterfield 8 41,385]

Today (September 13), YouTube has announced it’s cracking down on exactly this kind of practice.

For starters, any paid for/assisted view on YouTube will now no longer be counted towards the platform’s own Music Charts – something which YouTube says pulls it line with the official charting policy of US industry monitor Billboard/Nielsen.

And, to make its policy as regards record-breaking videos very clear, YouTube has also officially announced that paid for/assisted views will never again count towards its 24-hour record debut metrics.

“YouTube Music Charts have become an indispensable source for the industry and the most accurate place for measuring the popularity of music listening behavior happening on the world’s largest music platform,” said YouTube in a statement.

“In an effort to provide more transparency to the industry and align with the policies of official charting companies such as Billboard and Nielsen, we are no longer counting paid advertising views on YouTube in the YouTube Music Charts calculation.”

https://www.musicbusinessworldwide.com/youtube-bans-paid-for-plays-from-contributing-towards-its-music-charts/

[LordEnigma 11,313]

Will we ever have a record breaking mv again now that they can't pay their way to the top? 

[Ryusei 61,110]

time to find another loop-hole  

[Gagaloo911 12,959]

Payola'd views CANCELLED

Looks like Katy's in danger  

 

[FfFfFfFF 55,704]

Great and fair decision!

[Bradley 59,023]

9 minutes ago, Gagaloo92 said:

Looks like Katy's in danger  

She wasn't?

Spoiler

Jk I love her omg.

 

[jojostanforlife 94]

Sorta shady they did this right before TWICE's comeback fffff