Reputation: only album that sold 2M copies in the last two years

[Spock 20,290]

Taylor Swift celebrates her sixth album to sell 2 million copies in the U.S., as Reputation reached the mark in the week ending March 15, according to Nielsen Music. The set sold another 5,000 copies that week, bringing its cumulative sum to just over the 2 million threshold.

Previous to Reputation, the most recently released set to sell 2 million was Adele’s 25, which arrived on Nov. 20, 2015. It hit the 2 million mark after just three days and bowed with 3.38 million sold in its first week. 25 has sold 9.45 million copies through March 15.

For context, in all of 2017, only two albums sold more than a million copies: Reputation and Ed Sheeran’s ÷ (Divide). That’s a stark contrast to 10 years earlier, when 29 albums sold at least 1 million, with eight of those surpassing 2 million.

 In 2017, 166.3 million total albums were sold, as compared to 500.5 million in 2007 and 790.1 million in 1997. ()

Reputation reached the 2 million milestone in its 18th week of release. To compare, here’s a look at how fast Swift’s five earlier studio albums cleared 2 million: 1989(three weeks), Red (five), Speak Now (six), Fearless (seven) and her self-titled debut (61).

https://www.billboard.com/articles/columns/chart-beat/8257460/taylor-swift-reputation-sells-two-million

 

[ThisGuyTony 30,159]

Taylor is still a huge album seller compared to her peers but it is an underperformance of an era for her standards. 

[That J 12,166]

It's so sad how far album sales have declined in my lifetime.  Wow.  

[ryanripley 86,575]

2 minutes ago, Spock said:

For context, in all of 2017, only two albums sold more than a million copies: Reputation and Ed Sheeran’s ÷ (Divide). That’s a stark contrast to 10 years earlier, when 29 albums sold at least 1 million, with eight of those surpassing 2 million.

[Pop Music 20,540]

We live for an album with amazing pure sales and flawless replay value

[ryanripley 86,575]

1 minute ago, ThisGuyTony said:

Taylor is still a huge album seller compared to her peers but it is an underperformance of an era for her standards. 

it's crazy, her team is incredible and to think if she promoted her singles, this era could have been even better

i wish everything wasn't going downhill for gaga when the music industry shifted to streaming so quickly and that her team was half as good at marketing methods that cause such high album sales

[TheRoof 21,600]

[SevenWonder 4,318]

I'm waaayyy older than most on this site. It used to be even so so performers sold 2 or 3 million albums. The good ones sold 7ish. The gods/goddesses sold 10 million plus. Oh well. There's a price for free music. 

[Redstreak 6,653]

7 minutes ago, ThisGuyTony said:

Taylor is still a huge album seller compared to her peers but it is an underperformance of an era for her standards. 

Yeah and that's her own fault. If she has no intention of promoting her own work anymore than I guess I have no real reason to care if it flops anymore

 

[Spock 20,290]

1 minute ago, ThisGuyTony said:

Taylor is still a huge album seller compared to her peers but it is an underperformance of an era for her standards. 

It's because she isn't promoting. If by her not doing anything and chilling the album pulls these numbers, can you imagine if she had gone full 1989? lmao "underperformance". People will do anything to discredit her success streak by calling what is literally the most successful album of two years in the US an undeperformance (and hiding using "by her standards" to drag)

[ryanripley 86,575]

2 minutes ago, Spock said:

It's because she isn't promoting. If by her not doing anything and chilling the album pulls these numbers, can you imagine if she had gone full 1989? lmao "underperformance". People will do anything to discredit her success streak by calling what is literally the most successful album of two years in the US an undeperformance (and hiding using "by her standards" to drag)

okay but her singles chart runs have been under performances for her standards and that's just fact  

[MJHolland 12,725]

4 minutes ago, Spock said:

It's because she isn't promoting. If by her not doing anything and chilling the album pulls these numbers, can you imagine if she had gone full 1989? lmao "underperformance". People will do anything to discredit her success streak by calling what is literally the most successful album of two years in the US an undeperformance (and hiding using "by her standards" to drag)

In all fairness, you can feel the tide of the GP’s opinion changing on Taylor... 

People are calling her out left and right. I’ve been in lecture halls where professor’s trash her as a mean girl lmao. 

[Spock 20,290]

11 minutes ago, ryanripley said:

okay but her singles chart runs have been under performances for her standards and that's just fact  

But Taylor's never been known for having successful singles. 1989 was the first album where she had consistent successful singles. WANEGBT was her first #1, off of her fourth album. So yeah, her singles are underperforming compared to her previous album, but not really to her standards because her singles standards isn't that good. The Reputation singles are on par with the majority of her singles pre-1989

[gabeoz 7,915]

10 minutes ago, MJHolland said:

In all fairness, you can feel the tide of the GP’s opinion changing on Taylor... 

People are calling her out left and right. I’ve been in lecture halls where professor’s trash her as a mean girl lmao. 

not only that but all the people I know listen to her singles off Reputation once or twice and then never want to hear them again. Many people don't find a replay value in Reputation.

[sipthistea 21,099]

Poor taste