How does Streaming Payola work?

[Green Detox 2,779]

I know the concept of Radio Payola and how you pay radios to play your songs. But I'm not familiar with Streaming Payola. How would you apply Payola to streams or views from platforms like YouTube and Spotify and many more? Does it exist?

[Green Detox 2,779]

And speaking of Payola.

Billboard has spilled the tea on Look What You Made Me Do.

"Swift's record label made a push to get "Look" to No. 1, then backed off, which led to the chart drop." -Billboard 

[ThisGuyTony 29,780]

Idk. Ask Katy's team.

 

[Edonis 28,950]

I think the label has to pay to have a song included on the “big playlists” on streaming platforms. I may be wrong though, so feel free to quote and correct me 

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2 minutes ago, ThisGuyTony said:

Idk. Ask Katy's team.

 

Too bad ha team didn't put as much money to payola the entire Witness Era. They were probably weirded out by Katy's actions

[FGGrayson 9,670]

7 minutes ago, Edonis said:

I think the label has to pay to have a song included on the “big playlists” on streaming platforms. I may be wrong though, so feel free to quote and correct me 

yep, placement on biggest playlists, they put the song into the first 10 songs and many many playlists including the top and biggest lists

[ArtGagaPop 61,940]

for spotify, songs gets placed over all the most popoular playlists and they could stay there for months even if the song doesn't get popoular. Meanwhile some songs get's barely playlisted at all even though they are hits on radio and sales (Million reasons ). For youtube you buy placement for your video to play next automatic from other videos/shown on reccomended on other videos. You can even buy views there, obvious when a song who never was a hit to begin with goes from like getting 5 million views a day to 1 million in one day and then stays at 1 million for months and then suddenly get 5 million daily again 

[derpmonster 22,412]

6 minutes ago, ArtGagaPop said:

for spotify, songs gets placed over all the most popoular playlists and they could stay there for months even if the song doesn't get popoular. Meanwhile some songs get's barely playlisted at all even though they are hits on radio and sales (Million reasons ). For youtube you buy placement for your video to play next automatic from other videos/shown on reccomended on other videos. You can even buy views there, obvious when a song who never was a hit to begin with goes from like getting 5 million views a day to 1 million in one day and then stays at 1 million for months and then suddenly get 5 million daily again 

why is the world like this 

Spoiler

I want payola to exist only when it benefits gaga and I want her team to use it well 

 

[Argentum 1,678]

Anyone can do payola so for labels inside the industry it would be even easier...

Spoiler

Proof that you can actually DiY payola:

PLZ empty your pockets for the good sis gaga

 

[Robo Ga 15,297]

I think on Apple music they pay to be on the hot tracks section, which features new music weekly. But sometimes older hits can remain there for a while. People often go to those first when browsing so I would consider that a form of payola. Plus the banner ads, but that's more like traditional advertising 

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1 hour ago, ArtGagaPop said:

for spotify, songs gets placed over all the most popoular playlists and they could stay there for months even if the song doesn't get popoular. Meanwhile some songs get's barely playlisted at all even though they are hits on radio and sales (Million reasons ). For youtube you buy placement for your video to play next automatic from other videos/shown on reccomended on other videos. You can even buy views there, obvious when a song who never was a hit to begin with goes from like getting 5 million views a day to 1 million in one day and then stays at 1 million for months and then suddenly get 5 million daily again 

I want this for Gaga! Pay for the views of that iconic John Wayne video sis!and Buy 10 Billion Views for Bad Romance, it's what it deserves