The downfall of Katy Perry - How did it happen?

[Lee Ng 1,490]

13 hours ago, RAMROD said:

I mean, it's not the first time she deriberately fall and find hard to get back up

 

 

 

 

Wat is this 

[Luc 4,775]

I disagree with all of them. Pop music buters dont know a lot about the artists they buy, let alone watch every single controversy/interview/haircut. Katy's downfall is that she's too wanna-be cool.

[Mythos 3,199]

Saturation? Happens to everyone. 

[Tumblr 1,846]

15 hours ago, Chuckles said:

I would not consider Feels that much of a hit

 

But it doesn't matter what GagaDaily user Chuckles thinks what constitutes a hit 

Fact is, Feels is a hit! Thanks to KP ha voice on the chorus 

 

 

[Tumblr 1,846]

13 hours ago, StrawberryBlond said:

All the things you've listed definitely had an effect. There are usually multiple reasons for something going wrong. But I think it can all come down to her music simply not being good enough anymore. Her new stuff was bland and just didn't sound like typical Katy Perry music. Dr Luke's absence was evident on these tracks, they just didn't sound like her old style. And it was the old style that was popular. You can list all the reasons you want but ironically, so few people want to pinpoint the actual music. Also, Katy's getting older now. The only female aged 30 or older who's have mega success right now is Beyonce and that's because she's got a great marketing team, markets her music to the older crowd who are more likely to buy music and is making a kind of sound that connects with the public right now. Katy is not ticking any of those boxes currently and her age is one of her biggest factors right now. Right from the beginning, Katy's music has been aggressively marketed to kids and teens. As we all know, looking at any big boy/girl band craze, artists targeted at these demographics have a very short shelf life because while these age groups have slavish devotion, once this person is no longer considered cool, they're ditched. I'm a 90's kid, so I witnessed the rise and fall of Spice Girls, Britney, Xtina, and every boyband. The youth are very sheep-like with who they listen to. They can't stand to listen to someone who is generally considered uncool, even in secret. And Katy did too many things this era that were uncool. She got far too politically involved, her songs lost the massive hooks and soaring choruses that made them fun to dance to, she started taking herself way too seriously and she got an awful crop cut. Seriously, never underestimate how a haircut can ruin a pop career. Jessie J's career went down the pan immediately after she shaved her head and its never recovered. As close-minded as it is, we know that when people see such a haircut on a woman, they assume she's a lesbian or a feminazi or some kind of activist...and those things are considered icky or uncool by many. There's a reason why celebrity women don't keep short hair for long because their male fanbase are turned off and their female fanbase don't want to look like them anymore. Katy partly sold so much because of how hot she looked before. By cutting her hair, she lost all her sex appeal and thereby, took her selling power with it.

Seriously, I can't believe so many people are trying to say that Feels is successful because of her. Surely you've seen this situation before where there's a lot of people on a very successful song? There's usually a woman on it somewhere but it literally doesn't matter who it is because it's the men who are selling it. Remember that Pitbull song, Give Me Everything? That had Afrojack and Ne-Yo on it as well as an unknown artist called Nayer. That song was a big hit. Would you seriously try to claim that Nayer was the one selling it? No. Remember LMFAO's Party Rock Anthem? That featured Goonrock and Lauren Bennett. Would you say that Lauren was selling it? No. That new Liam Payne song features Digital Farm Animals and Bebe Rexha. Is Bebe selling it? No. So why do you assume Katy's selling Feels? If she was responsible for selling it, her solo work would be doing a lot better right now. Xtina's music didn't start selling again when she had hits with features on songs with Maroon 5, Pitbull and Great Big World because she wasn't the one selling it. Either it's the male artists whose song it is or the music is simply bang on trend or both. The only exception to this rule would maybe be Rihanna's latest hits, This Is What You Came For and Wild Thoughts...but they were the songs of Calvin Harris, who has has been a big name DJ for years and DJ Khaled, who literally just had a big #1 hit before this one.

Katy is singing the chorus tho, the selling point of the song so your essay is flawed 

 

[SlaeUrAnus 15,969]

There are many reasons I deem fundamental.

- Her political and 'ultra-left wing' stances

- Her recent 'meltdown'

- Losing Dr Luke

- Pop stans and the GP aren't here for her anymore 

- Change of character and persona 

[IHE 563]

She's dim, untalented, vapid, desperate, extremely annoying, shady, and she lost Dr. Luke.

No other artist deserves this more, except maybe Bieber. 

[IHE 563]

Also arguing about whether or not her tiny feature on Feels is a hit for her is further evidence of her pop downfall. She'll maintain the way most failed pop girls do by going to be a judge on some reality TV show.

[StrawberryBlond 14,866]

16 hours ago, KING ELIZABITCH said:

Absolutely agree but i'll have to add sth. Rihanna had a top 5 with Love On The Brain with no video or a single promo spot. She's a huge force way bigger than Calvin Harris or Dj Khaled. The latter esp is popular now but will fade.

Yes, I won't deny she can still sell her solo work (although it's only in America where she's had recent solo hits) but there's no denying how powerful a DJ's name on a song is. Calvin used to sell on pure name recognition in the UK and still can, even though he's currently in the biggest flop of his career since he became huge (his new album era only started with Slide and onwards). But yeah, Khaled will probably dip sometime after this. His summer sound is likely what's making his new tracks fly up the charts so easily more than anything. Despacito was the only true summer hit until then, so he provided variety.

3 hours ago, Tumblr said:

Katy is singing the chorus tho, the selling point of the song so your essay is flawed 

There's less chorus in it than there are verses, though. The chorus is very short and Katy only sings it 4 times, which is surprisingly low for a pop song. The song is 3:42. Katy doesn't come in until 1:09. Each chorus only lasts 18 seconds, so 4x 18 seconds is 72 seconds. Meaning, she's only in a 3:42 song for 1:12 minutes. Hardly the "main part" of the song. Pharrell's part is 74 seconds overall, so he's on the majority of the song. Sean's is 40 seconds. Sean's part is longer than 2 Katy chrouses. And the rest is just instrumental, which is the bit that I really remember anyway. In the video, the camera is even on everyone else for longer than it's on Katy. The chorus doesn't need to be the selling point of the song if the verses are long enough to hold their own. There's plenty of songs where the verses are better than the chorus as well. So many songs today don't even have choruses anymore, just a beat drop and one word.

[Robinladen 1,527]

I always had the feeling Katy wouldnt last long into her 30s. Her campy shtick just isn't appealing forever. 

Her downfall happened so fast cause she completely went against her brand. People have no need for a political message from Katy Perry. She's seen as funny and light hearted and now her songs were about politics, sexism and a feud. Going from a sexy image to what was called a "dyke look" by many wasnt the best decision either. Her looks were a major part of her brand aswell.

[Hades 27,980]

42 minutes ago, StrawberryBlond said:

Yes, I won't deny she can still sell her solo work (although it's only in America where she's had recent solo hits) but there's no denying how powerful a DJ's name on a song is. Calvin used to sell on pure name recognition in the UK and still can, even though he's currently in the biggest flop of his career since he became huge (his new album era only started with Slide and onwards). But yeah, Khaled will probably dip sometime after this. His summer sound is likely what's making his new tracks fly up the charts so easily more than anything. Despacito was the only true summer hit until then, so he provided variety.

I mean for a woman she's slaying the game even internationally. You know how hard the industry is for females and especially now that most pop girls are underperforming. The hot 100 is full of new rappers/tumblr artists since the popular sound has changed etc. I admire people who can at least be a force in such times.

[kayo 137]

Its just cycle stars go through iu cant be on top forever, she should release singles that showcases her voice to public, bon appetite & swish swish we're bad choices didnt show that all, its annoying when people say she not talented she writes her songs & she does have good powerful voice yes she can be inconsistent with singing & her voice may not be to everyones liking, personally i liked witness but i admit some of the lyrics are bad, look at her older songs proves it 

[Whispering 18,865]

-Bonnie McKee and Dr. Luke aren't writing hits for her anymore.

-The little girls don't get this Katy and have moved on to other artists.

-Katy changed her brand, and it was a change that lacked direction or clear rebranding. 

-Katy doesn't have any kind of admired talent to fall back on, when things start to fall apart. 

[Eurotrash 1,621]

Kinda off topic, but am I the only one that thinks Katy looked S-T-U-N-N-I-N-G with this hairstyle?

Like ugh  It's so good

[ShockPop 7,747]

Will she get back? I mean.. She can't go vocal powerhouse like gaga did after her fall... 

The only "talent" route I see her going down is if she becomes super political and harsh with just a guitar and herself.

Unfortunately she doesn't seem intelligent enough for that. Actually intelligence shown in this era has been her downfall. She has presented herself like she was captive in a cult for 30 years and this is her first time speaking to outsiders and witnessing the world. Like she was lobotomized or has electro shock. Bizarre.