Lion Heart 15,041 Posted April 8, 2016 Share Posted April 8, 2016 Last month, Aerie released what it said was its latest underwear campaign, #AerieMan, featuring four models: Doug, Matt, Kelvin, and Devon. The company said the campaign was a body-positive approach to male underwear, and included men of different body types. But just a week after releasing the campaign — to universal praise — Aerie backtracked. It claimed AerieMan was actually an April Fools’ Day joke all along. .. For Kelvin Davis, a blogger who was featured in the shoot, the knowledge that the shoot wasn’t ~real~ was disappointing. “I have had people in the body positivity community upset with me about this whole thing,” he told BuzzFeed. “My part and contribution to the project was 100% authentic and real.” Full story: https://www.buzzfeed.com/juliegerstein/an-aerie-male-model-says-he-had-no-idea-the-aerieman-campaig#.ivKm6aXDR ▀▄▀▄▀▄▀▄▀▄▀▄▀▄▀▄▀▄▀▄▀▄▀▄▀ Link to post Share on other sites More sharing options...
Antoni 5,332 Posted April 8, 2016 Share Posted April 8, 2016 What a load of crap! My name isn't Timmers Link to post Share on other sites More sharing options...
Prismatic 4,789 Posted April 8, 2016 Share Posted April 8, 2016 I'll take Doug I Only Stan For Risk Takers Link to post Share on other sites More sharing options...
Evan Peters 10,796 Posted April 8, 2016 Share Posted April 8, 2016 i heard about this a few days ago. wasn't really be shocked considering they're #realyou campaign or whatever was supposed to have zero retouched photos, but did in fact have photoshopped photos lmao. shady tbh. emma roberts is an abuser Link to post Share on other sites More sharing options...
Robo Ga 15,617 Posted April 8, 2016 Share Posted April 8, 2016 I don't even get their train of thought... like hey this is a big joke, but we still want men to be body-positive! Then, what makes it a joke at all? 🤖⚡️ Link to post Share on other sites More sharing options...
Morphine Prince 109,922 Posted April 8, 2016 Share Posted April 8, 2016 OH MY GOD I feel so sorry for the guys in this ad. They were basically used. But honestly I'm not surprised. Men's body image issues aren't usually seen as extensive as women's are. They'd never do this to a women's underwear campaign. It would be suicide. Link to post Share on other sites More sharing options...
Pablo 8,665 Posted April 8, 2016 Share Posted April 8, 2016 No one wants their overpriced crap anyways. They stopped being relevant when teenagers stopped buying their billboard shirts. Don't visit my profile Link to post Share on other sites More sharing options...
Poissonche 12,366 Posted April 8, 2016 Share Posted April 8, 2016 I am. This is so wrong. Like, if it was a joke, why did they only reveal it 7 days later? I mean, they had good publicity, and now BAM. They destroyed it. Link to post Share on other sites More sharing options...
PunkTheFunk 125,733 Posted April 8, 2016 Share Posted April 8, 2016 8 minutes ago, Morphine Prince said: I feel so sorry for the guys in this ad. They were basically used. I'm pretty sure they were in on the 'joke' though Link to post Share on other sites More sharing options...
weed 79,278 Posted April 8, 2016 Share Posted April 8, 2016 A bunch a c*nts Link to post Share on other sites More sharing options...
Auro 1,829 Posted April 8, 2016 Share Posted April 8, 2016 3 minutes ago, PunkTheFunk said: I'm pretty sure they were in on the 'joke' though Idk one of the models is upset and said he's taking **** for it as well He/They Link to post Share on other sites More sharing options...
Morphine Prince 109,922 Posted April 8, 2016 Share Posted April 8, 2016 4 minutes ago, PunkTheFunk said: I'm pretty sure they were in on the 'joke' though But one of the models said he has no idea. Link to post Share on other sites More sharing options...
PunkTheFunk 125,733 Posted April 8, 2016 Share Posted April 8, 2016 Just now, Morphine Prince said: But one of the models said he has no idea. 1 minute ago, Auro said: Idk one of the models is upset and said he's taking **** for it as well oh wow what a mess Link to post Share on other sites More sharing options...
Himeros26 1,688 Posted April 8, 2016 Share Posted April 8, 2016 This was such a **** move on them honestly. Male body positivity is really needed in my honest opinion. Because if you aren't skinny or muscular then you aren't really even considered a "man" thanks to stereotypes and the such in the mainstream world Link to post Share on other sites More sharing options...
JustinTrudeau 2,419 Posted April 8, 2016 Share Posted April 8, 2016 Disappointed. I fell down the stairs once as an actor. Link to post Share on other sites More sharing options...
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