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Leona Lewis is Selling Her New Album on Grindr for $3.99


Cody Draco

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Cody Draco

In an unorthodox marketing move, Leona Lewis has made her new album I Am available on Grindr for the bargain price of $3.99.

The singer is clearly targeting the pink pound by partnering with the gay dating app, which encouraged its users to “get it for the #GRINDR special price, NOW!”

She isn’t the first artist to go down this route, with Madonna having previously given Grindr users the chance to win a signed copy of her Rebel Heart album earlier in the year.

 

Read more: http://www.independent.co.uk/arts-entertainment/music/news/leona-lewis-is-selling-her-new-album-for-a-discount-on-grindr-10501258.html

 

Madonna ha impact.

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I'm actually ashamed of her for this. Grindr can be an unsafe place for vulnerable people, and to have fans of hers be enticed to create an account for the purpose of buying her album at a discount price might encourage them to stick around, or give publicity to the app to those who aren't experienced or know about it. There's really no point to this except to capitalize on her gay audience - one of the worst and most dangerous representations of such, no less.

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"dating app" :usrs: :usrs: 

I'm actually ashamed of her for this. Grindr can be an unsafe place for vulnerable people, and to have fans of hers be enticed to create an account for the purpose of buying her album at a discount price might encourage them to stick around, or give publicity to the app to those who aren't experienced or know about it. There's really no point to this except to capitalize on her gay audience - one of the worst and most dangerous representations of such, no less.

Glad there are people here who agree. Personally, I find grindr disgusting mostly because young gays just coming out and still growing hop on the bandwagon and they don't realise the harm they are caught into...

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SlaeUrAnus

I am disappointed by her.

She is such a talented and beautiful singer, but attempting to exploit the Gay community has made me shake my head at her. Furthermore, she has not even voiced her support for us (not that I am aware of). Sounds like a typical marketing move.

It is a shame. 

In my messy era.
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RAMROD

I never aware grinder sells music too :lmao:

The dating part doesn't work so well? :lmao:

 

(ノ◕ヮ◕)ノ✧*:・゚ 𝘞𝘦 𝘴𝘩𝘰𝘶𝘭𝘥 𝘩𝘢𝘷𝘦 𝘥𝘢𝘯𝘤𝘦𝘥 𝘸𝘩𝘦𝘯 𝘐 𝘸𝘢𝘴 17 (*´艸`*) ♡♡♡
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Cody Draco

Why didn't you **** talk Madonna when she did the same thing? 

I believe the majority of people thought Madonna's Rebel Heart promo was tacky too?

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Riot Poof

This is so... unfortunate. :giveup:

I'm not a woman. I'm not a man. I am something that you'll never understand.
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