ARTPOP and the end of Lady Gaga

[juicyjuicy 1,985]

I really don't think she intentionally wanted to do badly or signify the beginning of the end. Her performances, outfits, & music were all still very classic Gaga (outrageous, 'shocking', avant-garde) but seemed much more contrived & messy this era. I think she had a vision of what she wanted for the AP era at the beginning but bad management and her record label changed everything. She lost interest in promoting the album and then also hit depression around the time DWUW was decided to be the next single.

C2C certainly is a new direction for Gaga and will act as a chance for her to breathe and just to enjoy making music she loves. No pressure from the charts or from media criticizing her by comparing her to her pop contemporaries.

After C2C, I can see her putting forth her best material yet. She will still be Lady Gaga - it's an iconic brand - but her persona and outfits will change based on the genre and direction she wants to go in for the next album. Whether it'll be rock (fingers crossed) or R&B/pop or another pop/EDM album, it'll probably be her last chance to win over the heart of the GP again if she wants to stay relevant in pop music. Oh, and a very important thing she should do, and doesn't do a lot, is collaborate with pop contemporaries by featuring them on her singles. Jessie J was smart to have her comeback single with Ariana and Nicki (2 of the biggest names in pop right now) after having her fade after "Domino" and "Price Tag" a few years ago.

[Saaby 2]

Her next album will continue to be her electro/pop theme its what she loves to sing , write and record

[TimisaMonster 31,073]

Right, she said that her next album after CheeckToCheeck will be her best :)

 

When?

[angelduuh 487]

It kinda makes sense, but, who the **** wants to flop?

[Ohmyguy 0]

 i really love the start of ARTPOP era: Tv shows, good positions in charts etc..

 

 

but then when she did not realise second video plus all this managment problems... after that time ARTPOP era became artflop   

 

i m sure she & her new team  would not make same mistakes in future  & gaga become GAGA 

[Zoey Brooks 0]

The idea that a successful pop artist would plan a flop is delusional. Why would she promo the album at all if she wanted it to fail? ARTPOP was a really good album, but it just didn't grab the GP, and that's okay.

[Judas Oyster 1,914]

I do agree with you. I've been thinking a lot around this since ARTPOP first came out.

But one of my theories is that this era was planned to be good if the GP liked it, if not she was going to not care, and don't do anything about it (as she did too...). She knew it could go wrong, and it went wrong.

The other theory is that all this was planned to go wrong. Big time. To so could create a bigger comeback sometime in the future.

[StefJAGermanotta 2]

Not exactly, she just can't endure flopping and takes it really hard, her latest comments are very revealing about all of this actually.

She began changing when MTN flopped, she started being more insecure. (What you said in your comment is so true actually, this part: she really thought it would smash, but since it didn't, I think that hit home , this is true for MTN)

Now that she has a whole era of failure behind her (except for applause), she is under a lot of pressure to do better. She is escaping the pressure by doing jazz music, and that is why she is happier lately. She doesn't have to worry about disappointing her legions of fans again. Because she does read these sites, and I'm sure that she wants to read praise and hates that she doesn't get it, specially from us fans.

actually that's a good point Creyk; I didn't think about how she's doing jazz music as an escape, which does make a whole lot of sense!  Gaga still wants to be #1, and you sadly can't do that through jazz, but only through pop music these days.  Even Taylor Swift is ditching her "country" roots and doing pop music.  We, and especially Gaga herself, all want her next album to smash.  I just want her to focus on the music as that is the most likely way to succeed.

[pachinko 10,387]

Excellent read. Thank you!

[Mary Pain 0]

I really like your theory ;)  Like the others, i don't think EVERYTHING was intentional,  but i believe C2C will make her more relaxed and inspired to write even better songs and melodies for the next album.  

She's looking really happy lately and that's super important for inspiration and change 

[CarltonCole 0]

I honesty think that ARTPOP was delivered to the public in the wrong way. Granted, I know Lady Gaga likes fans to experience more before the album release, but had she stuck to a more standard format of release, I think the album would have had much more success.

The lead single Applause wasn't actually a bad song and it performed well in most countries, although I do agree that Aura would have been a great start to the album promo. But I think the problems started when she started to release snippets of songs and also promo singles as people automatically get a feel of what the album will be like and unfortunately it can put people off if those promo singles aren't well received.

Other things that I saw as a bad call were only performing ARTPOP singles at the iTunes Festival. The fans clearly wanted some previous hits which you could hear in the crowd from the live stream. And again, she was giving too much away. The next step was the deal with O2 in the UK (and possibly others around the world) to stream the full album a week before it's release, again people are already becoming over saturated with the album before it's physical release and thereafter opting not to purchase it if they didn't like it.

I also think artists should not allow albums to be mastered for iTunes as you are instantly limiting your album sales by allowing people to purchase individual songs and not the full album - Take things back to the old school..... Release a smashing lead single, followed by another hit single, (and videos of course )followed by the full album.

I do love ARTPOP by the way and can't wait for artRave to hit the UK next month but I sincerely hope the Gaga sticks to what she does best and to prove all the critics and haters out there wrong. I would miss her presence in the industry as she is the only different artist out there.

[Anderson123 38,292]

ARTPOP was supposed to be her "real first album" and "the best one", her real beginning. The rise of the phoenix from the ashes. You could interpret everything that happened like that Aura thing and the fall of Gaga, with now Cheek To Cheek being a new thing, but only because you have enough material to create that story. I doubt Gaga expected ARTPOP to end up the way it did, because it was supposed to be her comeback.

[GagaStefi 1,231]

That gives me a whole different view What if Gaga wanted to flop this era so she slays the next one? 

The Decay of the Blonde 

[katyperry2 1]

That gives me a whole different view What if Gaga wanted to flop this era so she slays the next one? 

[Lumiere 5,704]

That gives me a whole different view What if Gaga wanted to flop this era so she slays the next one? 

 

This is mindf*ck.