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Arturo

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By the way guys, it doesn't really matter that much. Music is going to be much more focused on melody rather than lyrics in the next 5 years, digital sales are going to decline fast (like REALLY fast), album sales are going to decline too, and the rise of Spotify, Pandora, iTunes Radio, etc will start.

This means that sooner or later, sales will mostly be fan-driven (beneficial for Gaga) and streams will be way more global rather than focused on Anglophone markets - more like Youtube, where countries like Brazil, Italy, Mexico, Colombia, Russia and Vietnam are the more important ones while Anglophone markets don't make such a big difference anymore.

 

 

Katy can have her US #1s, but she's not that big outside Anglophone markets. This is where Gaga shines.

 

 

 

So the best thing Gaga can do now is build an even bigger fanbase, and help the decline in single sales/rise of streaming more.

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By the way guys, it doesn't really matter that much. Music is going to be much more focused on melody rather than lyrics in the next 5 years, digital sales are going to decline fast (like REALLY fast), album sales are going to decline too, and the rise of Spotify, Pandora, iTunes Radio, etc will start.

This means that sooner or later, sales will mostly be fan-driven (beneficial for Gaga) and streams will be way more global rather than focused on Anglophone markets - more like Youtube, where countries like Brazil, Italy, Mexico, Colombia, Russia and Vietnam are the more important ones while Anglophone markets don't make such a big difference anymore.

 

 

Katy can have her US #1s, but she's not that big outside Anglophone markets. This is where Gaga shines.

 

 

 

So the best thing Gaga can do now is build an even bigger fanbase, and help the decline in single sales/rise of streaming more.

Yes.. but Gaga needs to do something to attract people either way

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ViviLittleM

how many sales does DWUW need to reach Plat???

 

it must be quite close right ???

very close but... on iTunes... very very far

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By the way guys, it doesn't really matter that much. Music is going to be much more focused on melody rather than lyrics in the next 5 years, digital sales are going to decline fast (like REALLY fast), album sales are going to decline too, and the rise of Spotify, Pandora, iTunes Radio, etc will start.

This means that sooner or later, sales will mostly be fan-driven (beneficial for Gaga) and streams will be way more global rather than focused on Anglophone markets - more like Youtube, where countries like Brazil, Italy, Mexico, Colombia, Russia and Vietnam are the more important ones while Anglophone markets don't make such a big difference anymore.

 

 

Katy can have her US #1s, but she's not that big outside Anglophone markets. This is where Gaga shines.

 

 

 

So the best thing Gaga can do now is build an even bigger fanbase, and help the decline in single sales/rise of streaming more.

But Gaga isn't doing good on streaming (Spotify and Youtube) either. (whereas Katy is a beast in global streaming on both Youtube and Spotify, not sure why you brought her up) 

 

http://kworb.net/spotify/

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Yes.. but Gaga needs to do something to attract people either way

Easy - make good and catchy melodies, make flashy and nice-themed music videos, do nice visually appealing and entertaining performances around the globe, go on tour and entertain people, do nice interviews :shrug: I don't know what else there is to gain fans.

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I can't help but disagree.

 

I'd love Gaga to do what she wants, and I might be totally wrong but it didn't feel like Gaga did exactly what she wanted with ARTPOP, and that her manager/Interscope got involved when choosing tracks for the album :shrug: that's what I think.

 

 

And the only problem with ARTPOP is the lyrics. The album isn't cohesive, because of the lyrics. Some lyrics are just weird. I'd love her to go BTW-style with lyrics again, tracks like Americano, Bloody Mary, Highway Unicorn, Heavy Metal Lover, Government Hooker SLAY me :giveup:

:applause: :applause: :applause:

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Yes.. but Gaga needs to do something to attract people either way

:applause:

Let's face it, ARTPOP has failed in getting new fans, sure a few here and there but it hasn't noticeably increased the fanbase.

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Easy - make good and catchy melodies, make flashy and nice-themed music videos, do nice visually appealing and entertaining performances around the globe, go on tour and entertain people, do nice interviews :shrug: I don't know what else there is to gain fans.

*If it was so easy then why is she not doing it

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By the way guys, it doesn't really matter that much. Music is going to be much more focused on melody rather than lyrics in the next 5 years, digital sales are going to decline fast (like REALLY fast), album sales are going to decline too, and the rise of Spotify, Pandora, iTunes Radio, etc will start.

This means that sooner or later, sales will mostly be fan-driven (beneficial for Gaga) and streams will be way more global rather than focused on Anglophone markets - more like Youtube, where countries like Brazil, Italy, Mexico, Colombia, Russia and Vietnam are the more important ones while Anglophone markets don't make such a big difference anymore.

 

 

Katy can have her US #1s, but she's not that big outside Anglophone markets. This is where Gaga shines.

 

 

 

So the best thing Gaga can do now is build an even bigger fanbase, and help the decline in single sales/rise of streaming more.

 What I loved about Troy Carter is that he was always seeing into the future and he knows these facts. I really hope Gaga's new manager also knows that. Instead of making deals only with Itunes, with Gaga's next album they should make a deal with Spotify ...  Some kinda deal idk ..   Spotify is everything here in the Netherlands .. :X Almost everyone uses it ... (except for me :emma: )

But music sales are still really important, so I won't be surprised if labels keep ignoring Spotify as long as they can earn money from Itunes ... I think they will wait to get "forced" (when sales really decline to minimum) in order to start making deals with Spotify etc..

It's not that easy when you are in the business .. Spotify looks like It will be the future, but nothing is certain..

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But Gaga isn't doing good on streaming either. (whereas Katy is a beast in global streaming, not sure why you brought her up) 

She's a beast :derpga:

 

 

Spotify hasn't had its breakthrough in Latin America/Asia yet, where like 5 out of 7 billion earthlings live. Currently, the top 10 Spotify markets are:

1. the US

2. Sweden

3. the UK

4. Norway

5. Germany

6. Spain

7. Netherlands

8. Denmark

9. Finland

10. Mexico

 

You see a big contrast. Sweden is where Spotify is the most popular, Sweden has a 9,5M population (35x less than the US), yet their #1 streamed song gets only 1,2x less streams than the US'. And Spotify already is quite big in the US. There are so many big countries in the world, which easily outnumber the US.

 

What I'm mostly happy about is that the singles market isn't entirely focused on Canada, South Korea, Japan, Australia, the UK, Germany and the US. In the future, but that globalness is much more important (those 7 countries make up for about 10% of the world's population, while those countries make up for about 75% of Poker Face's sales).

 What I loved about Troy Carter is that he was always seeing into the future and he knows these facts. I really hope Gaga's new manager also knows that. Instead of making deals only with Itunes, with Gaga's next album they should make a deal with Spotify ...  Some kinda deal idk ..   Spotify is everything here in the Netherlands .. :X Almost everyone uses it ... (except for me :emma: )

But music sales are still really important, so I won't be surprised if labels keep ignoring Spotify as long as they can earn money from Itunes ... I think they will wait to get "forced" (when sales really decline to minimum) in order to start making deals with Spotify etc..

It's not that easy when you are in the business .. Spotify looks like It will be the future, but nothing is certain..

I know right. Like 50% of my class has a paid Spotify subscription (although they share it with their family because we're greedy like that :teehee: ) :giveup:

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Easy - make good and catchy melodies, make flashy and nice-themed music videos, do nice visually appealing and entertaining performances around the globe, go on tour and entertain people, do nice interviews :shrug: I don't know what else there is to gain fans.

In the beginning Gaga was so big because everyone in her team including her were AMBITIOUS as **** ...

Both of her managers were calling radios daily, she was touring all over USA from small clubs to bigger platforms to perform Just Dance. LG, POker Face  and other old songs that were not even in the album ..  etc..

And now neither of them seems that ambitious anymore :rip:

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Gypsy Life

By Sunday night, and thanks to the weekend effect, Applause will pass DWUW on iTunes.

 

Real longevity.

 

IsIAGUt.jpg

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Runway

By Sunday night, and thanks to the weekend effect, Applause will pass DWUW on iTunes.

Real longevity.

IsIAGUt.jpg

i'm still not tired of Applause tbh

IsIAGUt.jpg

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