Is The Dead Dance extending/relaunching MAYHEM era, closing it, or starting a new era

[gagzus 16,046]

As much as ASIB was “extending the Joanne era I guess. It just so happens that everything she’s into now is related to darker visuals and sonic landscapes I guess 

[Ladle Ghoulash 26,211]

24 minutes ago, Controversiaga said:

Okay hold my hand and chromatica

both blood pop . Two separate projects 

Not the goalposts shifting and the evidence getting flimsier 

[Economy 50,012]

21 minutes ago, elsamars said:

If everything goes well we might have a song bigger than DWAS, Mayhem would go in history.

I wanna yazzz this but it also feels delulu. Ill be happy if it goes top 10 and WW gets to simmilar level to Abra

[Controversiaga 11,492]

Just now, Ladle Ghoulash said:

Not the goalposts shifting and the evidence getting flimsier 

It’s true tho 

explain that one for me 

[Ladle Ghoulash 26,211]

8 minutes ago, gagzus said:

As much as ASIB was “extending the Joanne era I guess. It just so happens that everything she’s into now is related to darker visuals and sonic landscapes I guess 

The main difference, ofc, being that ASIB didn’t happen *during* the Joanne era (not to mention different production team etc) 

[Ladle Ghoulash 26,211]

5 minutes ago, Controversiaga said:

It’s true tho 

explain that one for me 

I mean, you could make the argument that, given its inclusion in CBT, that it is a part of the Chromatica era, but it’s also very clearly not part of the sonic landscape of the album and there was nothing that indicated it was intended to be on the album itself. 

Edited August 31 by Ladle Ghoulash

[Controversiaga 11,492]

49 minutes ago, Ladle Ghoulash said:

I mean, you could make the argument that, given its inclusion in CBT, that it is a part of the Chromatica era, but it’s also very clearly not part of the sonic landscape of the album and there was nothing that indicated it was intended to be on the album itself. 

So why can’t dead dance be a stand alone single for Wednesday released during mayhem tour the same way hmh was a stand alone single for top gun before the chromatica ball tour 

[southpaw773 3,516]

I’ve heard some of it and I think it’s more GP friendly the way the world has gone tik tokky… 

anyway I need this on vinyl with a single/deluxe/ep release please, Bobby! 

[SOON 4,158]

Meanwhile I understand people saying the era is still ongoing because of the tour, I have to point out that that doesn’t mean anything in 2025. Artists used to push out singles and music videos during their tours to keep the era alive. I mean it’s one of the reasons why taylor is so succesful, she used the tour to promote Ttpd. Tours for me aren’t an evidence for continuity but a promotion method to get people to recognize the targeted era.

as much as I want mayhem deluxe to happen, she’ll probably release TDD and 2 bonus tracks on streaming and finish the tour and call it off

and I’m fine with it at this point, I just enjoy the music 

[Davidsdaze 469]

It’s actually the lead to LG10

[Ladle Ghoulash 26,211]

1 hour ago, SOON said:

Meanwhile I understand people saying the era is still ongoing because of the tour, I have to point out that that doesn’t mean anything in 2025. Artists used to push out singles and music videos during their tours to keep the era alive. I mean it’s one of the reasons why taylor is so succesful, she used the tour to promote Ttpd. Tours for me aren’t an evidence for continuity but a promotion method to get people to recognize the targeted era.

as much as I want mayhem deluxe to happen, she’ll probably release TDD and 2 bonus tracks on streaming and finish the tour and call it off

and I’m fine with it at this point, I just enjoy the music 

I actually think you’ve inverted the dynamic: it used to require constant promo + MVs to continue an era, but that’s no longer the case in 2025. The TTPD example actually illustrates that perfectly because the *tour* was basically the only promo while she only dropped one single + MV.
 

Ironically, Gaga’s MAYHEM actually has gotten far more traditional promo than TTPD (3 MVs, SNL perform, TUDUM performance, Howard Stern, a tour dedicated primarily to the album, Coachella, Copacabana etc).

Edited August 31 by Ladle Ghoulash

[gagzus 16,046]

5 hours ago, Ladle Ghoulash said:

The main difference, ofc, being that ASIB didn’t happen *during* the Joanne era (not to mention different production team etc) 

I meant it more that it was filmed during the tour AND came out right afterwards

[Head Empty 25,271]

5 hours ago, gagzus said:

As much as ASIB was “extending the Joanne era I guess.

No, ASIB was an extension of The Cure era 

[Ladle Ghoulash 26,211]

1 hour ago, gagzus said:

I meant it more that it was filmed during the tour AND came out right afterwards

Not to be this person, but filming wrapped about a month before the tour and came out 8 months after the era was over lol. IMO that’s very different than TDD being both thematically and aesthetically similar as well as coming out during the tour. 

Edited August 31 by Ladle Ghoulash

[SOON 4,158]

2 hours ago, Ladle Ghoulash said:

I actually think you’ve inverted the dynamic: it used to require constant promo + MVs to continue an era, but that’s no longer the case in 2025

In the age of streaming when you listen to the album, you’re pretty much done with it. You either like it and keep on listening to it or not. Mayhem had much more potential than just DWAS or Abra, and a typical streamer isn’t gonna continue streaming it if she doesnt follow up with a new single or a mv

 

2 hours ago, Ladle Ghoulash said:

Ironically, Gaga’s MAYHEM actually has gotten far more traditional promo than TTPD (3 MVs, SNL perform, TUDUM performance, Howard Stern, a tour dedicated primarily to the album, Coachella, Copacabana etc).

But we also have to keep in my mind that eras tour started as a tour for midnights then came TTPD. So she literally didnt have to do all that. That’s why I’m saying Gaga should’ve released at least one more single and dead dance while the tour is ongoing, and use the tour as a promo, like taylor did