Lana Del Rey denies rumors that Kim Kardashian is suing her for $1M

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Over the weekend, a flurry of speculation spread across X/Twitter and TikTok, with claims that Del Rey was being sued for $1 million for allegedly failing to promote her 2024 Skims collaboration as an ad on social media.

"Kim Kardashian is reportedly suing Lana Del Rey over her SKIMS partnership, claiming the singer failed to disclose the post as an advertisement. (Via WWE)," one twitter account wrote. However, no credible reports have confirmed this alleged lawsuit.

Lana denied these rumors in a comment under a post on Instagram


A few days before the rumor took off, WWD (Women's Wear Daily) published an article noting that Del Rey’s Skims campaign was being reviewed by the National Advertising Division (NAD).

"NAD reviewed three Instagram posts by Del Rey from January 2024 that featured Skims, either mentioning the brand by name or tagging Skims. NAD noted that Skims had taken steps to ensure its contracted influencers comply with FTC Guides, such as providing posting instructions to its influencers and monitoring its influencers to inform them of insufficient disclosures," they wrote in a statement.

"Skims specifically asked Del Rey to discontinue or modify the three posts that mention or tag Skims without a clear and conspicuous material connection disclosure to include #ad and/or #sponsored as their contract indicates. For compliance purposes, NAD will treat this voluntary modification as though it was recommended by NAD and agreed upon by Skims." source

 

[Borisapillar 8,678]

I can’t stand anyone in Kim’s family or circle. Rotted to the core.

[MonsterofFame 1,785]

Half of celebs and influencers post ads without tagging them. I don't know how half of that crowd hasn't been sued yet. This seems to purely be a compliance thing, not a personal feud.

[River 110,864]

knowing her, if she's saying it's false, then it's actually true

[clownery 5,373]

FRIENDSHIP?

[nATAH 45,820]

friendship?

[elijahfan 25,560]

1 hour ago, Borisapillar said:

I can’t stand anyone in Kim’s family or circle. Rotted to the core.

But this is just legal stuff, tho... Sponsored content has to be tagged as such, Kim and her family didn't write that law