Charli XCX in Doritos x Stranger Things “Live from the Upside Down” concert

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Doritos, in partnership with Netflix, is bringing fans a musical experience unlike any other with the first-ever "Live From The Upside Down" virtual concert on June 23 in the wind-up to the premiere of season 4 of Netflix’s Stranger Things.

The concert will feature performances by Soft Cell, who will sing "Tainted Love" — and whom Charli says she listened to "quite a lot" growing up — as well as the Go-Go's performing "We Got the Beat" and "Our Lips Are Sealed" and Corey Hart jamming out to "Sunglasses at Night" and "Never Surrender." Charli will also make an appearance, collaborating with one of the bands listed.

Limited-edition Doritos bags open the portal for access to the virtual concert 
The only ways to get a ticket for the show is to pick up a bag of Doritos or Doritos 3D Crunch snacks from the show’s sponsor featuring the limited-edition Stranger Things packaging or go to Snacks.com to reserve a ticket.
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why did it have to have doritos in the title