Haus Labs: The Future is Beautiful 💚

[Enigma 7,182]

1 minute ago, Meat said:

The Casa Gaga collection was a huge success tbh, not to mention their lip oils and brow pencils that are almost always sold out. A lot of my irls can’t stop raving about the eyeliner and the eyebrow pencil. Some even say it’s the best thing they’ve ever used. 

I’m not denying it’s doing good comercially, but for someone like me who’s into makeup and knows tons of other brands to chose from, that brand is not it. Like I said I bought the eyeliner because that one is truly amazing, but the rest is pretty ordinary. Sure, maybe they added some other great products since then, but it’s still overall a boring brand with terrible packaging and no exciting factor. Maybe the locals and soccer moms are into it, but the beauty community doesn’t give a damn about this brand. The selection is boring, the packaging is trash, and only a few products are worth the attention.

[monketsharona 80,068]

Didn't BloodPop used the two green hearts emoticon recently under Gaga's Instagram posts ? 💚💚 

[Cruelty 6,172]

All the socials now say 'Haus Labs by Lady Gaga' instead of just 'Haus Laboratories' 

[RAYA.core 813]

4 minutes ago, Enigma said:

I’m not denying it’s doing good comercially, but for someone like me who’s into makeup and knows tons of other brands to chose from, that brand is not it. Like I said I bought the eyeliner because that one is truly amazing, but the rest is pretty ordinary. Sure, maybe they added some other great products since then, but it’s still overall a boring brand with terrible packaging and no exciting factor. Maybe the locals and soccer moms are into it, but the beauty community doesn’t give a damn about this brand. The selection is boring, the packaging is trash, and only a few products are worth the attention.

I could understand this, not to mention the launch was exclusive Amazon / Prime Day which was an odd launch with a type of 'exclusive' view. I mean who doesn't have Amazon so forth but it constrained the promotional opportunities with other outlets 

[Guest]

4 minutes ago, Enigma said:

I’m not denying it’s doing good comercially, but for someone like me who’s into makeup and knows tons of other brands to chose from, that brand is not it. Like I said I bought the eyeliner because that one is truly amazing, but the rest is pretty ordinary. Sure, maybe they added some other great products since then, but it’s still overall a boring brand with terrible packaging and no exciting factor. Maybe the locals and soccer moms are into it, but the beauty community doesn’t give a damn about this brand. The selection is boring, the packaging is trash, and only a few products are worth the attention.

I mean yeah it's not gonna be the beautiful packagings of toofaced, or quality of mac cosmetics tbh

[Fanta 5,019]

6 minutes ago, Enigma said:

I’m not denying it’s doing good comercially, but for someone like me who’s into makeup and knows tons of other brands to chose from, that brand is not it. Like I said I bought the eyeliner because that one is truly amazing, but the rest is pretty ordinary. Sure, maybe they added some other great products since then, but it’s still overall a boring brand with terrible packaging and no exciting factor. Maybe the locals and soccer moms are into it, but the beauty community doesn’t give a damn about this brand. The selection is boring, the packaging is trash, and only a few products are worth the attention.

What I will say is that I wish there was an innovative factor to it, considering this is a GAGA beauty brand. There's no point in being subdued when your looks are one of, if not the most, famous things about you. Moving forward I hope they capitalize off of the Gaga and stop giving us Lady. That only works in Jazz and award shows, in my opinion.

[Wet Fire 7,389]

You can see how she's passionate about this. I feel like it got a lot of fans who don't give a damn about makeup products interested in it, myself included. 

[RAYA.core 813]

6 minutes ago, AnnaNicoleSmith said:

I mean yeah it's not gonna be the beautiful packagings of toofaced, or quality of mac cosmetics tbh

but if it could.. i'm just triggered by this one here it looks sleek sexy and has the word lady in it. also gives me chromatica to the 10s 

[Oriane 20,918]

17 minutes ago, Enigma said:

Hoping they rebrand into something decent, because that brand has been disappointment over disappointment ever since the launch.

From the initial batch only the eyeliner was worth the attention, and that’s like the most boring product out there. 

Their palettes were trash. Hoping they drastically improve the quality and aesthetic.

I really like the glam attacks but that’s about it 

The Sparkle Lipstick is everything, I'm wearing it whenever I can.

[Enigma 7,182]

5 minutes ago, Fanta said:

What I will say is that I wish there was an innovative factor to it, considering this is a GAGA beauty brand. There's no point in being subdued when your looks are one of, if not the most, famous things about you. Moving forward I hope they capitalize off of the Gaga and stop giving us Lady. That only works in Jazz and award shows, in my opinion.

Exactly. This is Gaga, so I was expecting an alternative to Jeffree’s brand. Gaga 100% could have replaced him. The whole idea of making every palette feel like an era is so her. But instead we got this boring packaging, cheap cardboard palettes and they couldn’t bother to release something more exciting than a jewel tone for the first like 6 months they were in business… lol

[RAYA.core 813]

@Rifek

Oh wow the site is locked for product too 5/8 updates***

[thierryrreiht 20,981]

27 minutes ago, OMonster said:

Unless HL is to become the 'parent brand' with different labels under it for beauty, skin, fragrance etc... I don't know. 

That's what most likely to happen. The makeup sold under "haus labs" branding will be discontinued, rebranded and repackaged under a new name, so that Haus Labs can go on to make other lines of products, including skincare and perfumes like you said. If anything, it's a sign that the company is getting really big and really fast (since it's less than 3 years old!)

[DoctorScent 752]

Honestly I liked all the designs. Fenty beauty is the worst visually and so boring but it's one of the best beauty brands. I just hope they focus on the quality and more products

[Mother of Puppies 36,411]

26 minutes ago, AnnaNicoleSmith said:

Looks like the packaging could be lighter and pastel?

that's what I thought... it looks like they will turn their backs on this "cool and dark" esthetics

[Fanta 5,019]

3 minutes ago, Enigma said:

Exactly. This is Gaga, so I was expecting an alternative to Jeffree’s brand. Gaga 100% could have replaced him. The whole idea of making every palette feel like an era is so her. But instead we got this boring packaging, cheap cardboard palettes and they couldn’t bother to release something more exciting than a jewel tone for the first like 6 months they were in business… lol

I have no clue what it's like running a 'start-up' makeup business as a celebrity, but I wonder if the...less than exciting launch and products were due to her taking a different approach, as opposed to Rihanna straight up launching a flashy brand under Kendo (that is obviously amazing in all the rights ways).