Rita Ora signs record deal that lets her own her masters

[TaylorSwift 161,422]

Rita Ora has signed a global recording deal with BMG that gives her ownership of all future master recordings.

The star announced the move on Instagram, saying it was "empowering to know" she was in control of her music.

Ora was previously signed to Atlantic Records, where she scored top 10 hits including Anywhere and Let You Love Me.

Before that, she sued to be released from a contract with Jay-Z's Roc Nation, saying she had been "orphaned" by the label. The company helped her launch her solo career in 2012, but Ora took legal action three years later, saying her career had become a low priority as Roc Nation pursued other interests in sports management and the Tidal music service.

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[impeach92 277]

I like Rita Ora but she needs better producers, I feel like she could make iconic music, but needs to the right crew, maybe this deal will help.

[TimisaMonster 31,073]

Artists should be able to own their masters...labels are getting worse, but artists are getting smarter

[Guillaume Hamon 6,953]

How did she get this right? The whole industry seems to dream of it...

Congrats Rita! 🎉

[Cody James 1,543]

How We Do is such a bop. I want more fun light hearted party bops!

[monstertoronto 11,586]

Good for her! Honestly, if someone at her level is able to negotiate to own her masters, why isn’t someone at Gaga’s level doing the same?  I’m assuming Gaga, Ariana, Katy etc will all want to own their masters going forward.

[Kimmo 82,197]

Wow, she did that, Taylor was found shaking…

[TaylorSwift 161,422]

3 minutes ago, monstertoronto said:

if someone at her level

she is an icon, 21st century self-made superstar.

[monstertoronto 11,586]

6 hours ago, Teletubby said:

she is an icon, 21st century self-made superstar.

I can’t tell if you’re joking. I know she’s super popular in the UK. I don’t think she’s an “icon” generally tho. 

[Chesescake 4,109]

With how tragic my impression towards the industry, I can only imagine how ruthless this record deal could be.

[TaylorSwift 161,422]

9 hours ago, monstertoronto said:

I can’t tell if you’re joking. I know she’s super popular in the UK. I don’t think she’s an “icon” generally tho. 

according to Vogue, she's an icon.
Would Vogue lie?

https://en.vogue.me/fashion/rita-ora-in-conversation-with-donatella-versace-february-2022-cover-story/

[previously 146]

9 hours ago, monstertoronto said:

 I know she’s super popular in the UK

That's a stretch babe

[BleepBloop 10,316]

16 hours ago, impeach92 said:

I like Rita Ora but she needs better producers, I feel like she could make iconic music, but needs to the right crew, maybe this deal will help.

She needs an album full of Radioactives tbh, that’s her best song by a wide margin

[Moose 977]

10 hours ago, monstertoronto said:

I know she’s super popular in the UK.

[monstertoronto 11,586]

7 hours ago, previously said:

That's a stretch babe

I wa trying to be nice because I was denying the “icon” part. But she’s def more popular in the UK than here in Canada.