Little Mix's Jesy's cyber-bullying documentary breaks BBC records

[Gimme More 35,115]

Jesy Nelson’s documentary about the effects of online bullying has broken a viewing record for BBC Three, the broadcaster has said.

Jesy Nelson: Odd One Out, which focused on the Little Mix star's experiences of cyber bullying since appearing on The X Factor eight years ago, has become the channel’s most-watched factual title since it moved online in 2016.

It was the top programme on BBC iPlayer in the week of release with 1.87 million requests within seven days, with 64% of them from 16-34 year olds.

A BBC Three commission, it aired on BBC One on Thursday September 12, and has drawn a total of 3.3 million consolidated viewers within seven days, a 55% growth in viewers compared to initial overnight ratings.

The broadcast has become the most viewed programme on BBC One in peak time among those aged 16 to 34 this year.

The documentary showed the relentless abuse that Nelson, 28, received after Little Mix’s X Factor win in 2011.

The candid programme also covered her attempt to take her own life in 2013 after becoming “obsessed” with the negative comments.

Fiona Campbell, Controller, BBC Three, says: “This was such an important, brave film, which fully deserves to be the top factual title on BBC Three. 

“Bringing this to so many people was a huge team effort which ensured the film had high visibility and was talked about in key channels for youth audiences in the lead up to broadcast. 

“It proves that BBC Three continues to move in the right direction and we’re incredibly happy that so many people have watched and connected with the film and we hope that making it helped Jesy, and helps others that have suffered bullying.”

This comes after viewers called for the documentary to be shown in schools. 

So proud of Jesy and all those involved in the documentary, i've already seen it spread so much awareness online! 

[ThatAsianGuy 2,365]

But seriously enlighten me.

[Gimme More 35,115]

4 minutes ago, ThatAsianGuy said:

But seriously enlighten me.

it's not the sort of topics to put stuff like 'i don't know her', she's a member of an extremely popular girl group in the UK called Little Mix, they won X Factor UK in 2011. She was subject to SO much abuse due to her appearance and it got so bad she got severely depressed, had an eating disorder, attempted to end her own life, she has only recently been able to even look at old footage/pictures of herself. she got involved to share her story and spread awareness to people who are suffering from mental health issues and to let bullies know the effect of what their words have on people.

if you want to know more watch the video or read the below post.

 

[Ryusei 60,889]

5 minutes ago, ThatAsianGuy said:

But seriously enlighten me.

https://lmgtfy.com/?q=little+mix+jesy+bullying

[xoxo Craig 55,649]

.

[xoxo Craig 55,649]

I watched it a couple days ago and it was amazing! Big love to her 

[SlaeUrAnus 15,842]

24 minutes ago, ThatAsianGuy said:

But seriously enlighten me.

Sis, don’t try to act clever. You look silly. 

[HoneyB 27,555]

I can never finish the documentary I always end up tearing up halfway

I’m happy topics like bullying and depression are reaching a wide audience thanks to her bravery

[Gimme More 35,115]

1 minute ago, Talenti said:

I can never finish the documentary I always end up tearing up halfway

I’m happy topics like bullying and depression are reaching a wide audience thanks to her bravery

aww, the last half slowly gets more positive! 

i'm really happy there is more awareness being spread about those topics too, it's amazing!

so proud of jesy, she has come so far! 

[Kattys 4,319]

Is there any way to watch it online?

[Gimme More 35,115]

3 minutes ago, Kattys said:

Is there any way to watch it online?

it seems to have been removed from youtube! try BBC Iplayer, hopefully it'll work

https://www.bbc.co.uk/iplayer/episode/p07lsr4d/jesy-nelson-odd-one-out

[StuckInMyMind 5,930]

I’ve watched it about 3 times and cried each time! Most of you won’t know I’ve been a massive Mixer since the very beginning and it broke my heart to learn that all of her absences were due to the cyber bullying. I have new knowledge about it now when listening back to their older songs and it all makes more sense now.

[Gimme More 35,115]

7 minutes ago, Ally the Maine said:

I’ve watched it about 3 times and cried each time! Most of you won’t know I’ve been a massive Mixer since the very beginning and it broke my heart to learn that all of her absences were due to the cyber bullying. I have new knowledge about it now when listening back to their older songs and it all makes more sense now.

it is so heart breaking, i thought it might have affected her but i never knew it did to this extent  i'm just so glad she's slowly feeling happier in herself! i've been a mixer since 2011 and it's amazing to have seen them all grow and spread awareness for all the different things that have affected them!

[StuckInMyMind 5,930]

10 minutes ago, Gimme More said:

it is so heart breaking, i thought it might have affected her but i never knew it did to this extent  i'm just so glad she's slowly feeling happier in herself! i've been a mixer since 2011 and it's amazing to have seen them all grow and spread awareness for all the different things that have affected them!

Same here, I clung onto LM and Amelia Lily from that year, they were the only 2 acts that had any potential. I did like Janet Devlins’ “Running With Scissors” album but since that nothing she has done has really caught my eye. As I said, LM has been consistent since 2011 and there was just something about Amelia that I really loved.

[fathermonster 1,438]

Obviously a publicity stunt 🙄