Gaga X Interscope?

[Ghost Face 6,236]

This message is no insinuation that Gaga owns us something. 

I'd know Gaga is in someway 'obliged' to Interscope, she musst have a contract.  By the fact that Interscope is a musiclabel, I assume that they will not earn anything from Haus Laboratories, right? But they do like to see some dollars: I'ts bui$ne$$!

So I am curious, there must be something written in her contract about some sort of #LG6 deadline, right? By example; 'we want to see [amount] albums by the time of [month, year]'

Or do you think Vegas / Shallow brings enough to the table to give Gaga all the time she needs? How does this work, contractually? Maybe she's at the point in her career where she is the one who demands things from her Record Company?

Personally I think she can take all the time she needs! I also think she definitely had her reasons for the rumourd delay of the album, if that's the case anyway.

But I do admit I think it's a shame that after the success of ASIB, which showed the GP her talent, Gaga did not seize the moment to put herself back on the map, musically. I know she can always try to put herself back on the map musically, but I'd think all the buzz would helped a lot to reach a wider public .

[Brie Candy 18,642]

She is a main star there, i do not think she has a deadline or something. She can release whenever she wants. Btw, the asib sountrack is not even 1 year old, i am pretty sure interscope is getting a good amount of cash outta this project. 

[TINDER 2,383]

Tbh! Interscope should beg her to release anything please! Gags release something, a 20 sec teaser of a song or just announce the lead! But break your silence

 

[ElectricKing 9,405]

With how successful she is, they probably won't give her deadlines at this stage in her career when she's shown 10 years of longevity. 

[Maleficent 6]

based on Madonnas interscope contract in 2011, i would assume that Gaga would have been paid a lump sum at the signing of her contract. i don’t think there are any deadlines in the contract—but there must be clauses that “force” her to deliver and x amount of albums before she can get out of the contract (with a bonus for each album she puts out). 

so no, there’s nothing forcing her to release LG6. If she can get by on her own funds without the need to renew or resign a music contract, she could probably wait 20-30 years between albums. 

[mrsgagamonster 38]

Interscope may very well be making a good deal of money from Haus Laboratories actually, because around the time Gaga got her Interscope deal, big labels started signing 360 recording/touring/endorsement contracts, rather than traditional deals. This would really explain why you saw a LOT of Dr. Dre Beats product placement in Gaga's videos under her first two albums. Dr. Dre also owns part of Interscope. It's rumored that instead of paying Gaga traditionally for his product's placement in her videos, they had an agreement where they would put extra funding into her videos and promo. 

Her original deal was a five album deal, and I'm not sure if that included Cheek to Cheek...either way, after Joanne, that original would have been complete, so she may actually be between deals now, or may have singed a new deal, which is why you're seeing her take her time since Joanne.

That being said, the industry standard is four calendar years between releases within a deal, and also if you're being re-signed, the standard will be expected, so expect a lot of artists who's last record was in 2015, say, to drop something by the end of this year.

(This also may be why Ariana Grande dropped two albums in a year, in order to get out of a current deal!)

[mauvais 0]

Interscope probably doesn't set hard deadlines since she's earned her keep and fulfilled her original contract. We don't definitively know if she has a 360 deal and she's never alluded to it afaik (and mentioning it is, like, the easiest way to drag your label) but her name is frequently mentioned in articles about 360 deals and vice versa. In the iconic New York magazine "Growing Up Gaga" article, the proliferation of 360 deals in the mid 00s is brought up but I get the impression she avoided one. I'd love to know how she avoided one if she doesn't have one! 

"By 2006, labels were asking artists for a “360 deal”: Instead of financing an artist’s recording and then owning the masters, they wanted to share in the rights that traditionally belonged to the artist, like merchandise, live revenue, and endorsement fees. They were wary of any artist without a proven Internet following—the bet was on MySpace stars like Paramore or Panic at the Disco!—and there was Gaga, trying to go through the front door." x

But, let's not forget, as far as Interscope is considered, she just released one of the biggest albums of the year last fall. ASIB OST is her 7th overall with the label and she's released something every 18 or so months for an entire decade. You really couldn't ask for a better output. Stans can act like ASIB and C2C are wholly separate side projects but a stream is a stream.

[KNJ 4,170]

50 minutes ago, RoughLove said:

But I do admit I think it's a shame that after the success of ASIB, which showed the GP her talent, Gaga did not seize the moment to put herself back on the map, musically. 

I don't understand why ppl keep saying this   Gaga IS the moment. The success of ASIB still has A LOT if heat. The soundtrack is STILL on top charts around the globe, even knocking out new artists/albums, and has reintroduced her entire catalog  and activities right into the GPs consciousness. They are anticipating her new music but to say that momentum hasn't been raring since ASIB is ridiculous really. The ASIB phenomenom, entire soundtrack, the entire award season, the awards, the Oscar perf, the Enigma/JandP Vegas weekends, the MetGaga, Pride, historic Apollo and Corp collabs, HL ....She hasn't been ,and never has really, sat around twiddling her thumbs or moved  to suck the last drop out of every wave of public acknowledgement. Considering over-saturation is a thing, what more do you want her to do before becoming nuisance? Once September hits, it's gonna be a diff story

As for Interscope, she is a crown jewel artist there. They signed her, they know her, they trust her, she prob the hardest working, committed, consistent artist in their roster...she can do whatever she wants. And is.

 

[mauvais 0]

57 minutes ago, mrsgagamonster said:

Interscope may very well be making a good deal of money from Haus Laboratories actually, because around the time Gaga got her Interscope deal, big labels started signing 360 recording/touring/endorsement contracts, rather than traditional deals. This would really explain why you saw a LOT of Dr. Dre Beats product placement in Gaga's videos under her first two albums. Dr. Dre also owns part of Interscope. It's rumored that instead of paying Gaga traditionally for his product's placement in her videos, they had an agreement where they would put extra funding into her videos and promo. 

Her original deal was a five album deal, and I'm not sure if that included Cheek to Cheek...either way, after Joanne, that original would have been complete, so she may actually be between deals now, or may have singed a new deal, which is why you're seeing her take her time since Joanne.

That being said, the industry standard is four calendar years between releases within a deal, and also if you're being re-signed, the standard will be expected, so expect a lot of artists who's last record was in 2015, say, to drop something by the end of this year.

(This also may be why Ariana Grande dropped two albums in a year, in order to get out of a current deal!)

Scenarios like this, in the context of 360 deals, confuse me so much. Jimmy Iovine and Dr. Dre having a side hustle while masquerading as record execs until they could sell off Beats is totally in line with that early 360 mindset, Rolling Stone wrote an article about the link back in 2009, but is it really a 360 deal? Iovine and Dre weren't making money from their cut of Gaga's deal with Beats (the way, say, Interscope might take a cut from other product placements), but as owners of Interscope and  Beats. It's possible they could arrange for her endorsement and not have a 360 deal and, yet, have a 360 deal in practice... weird af.

All these years later and I guess half of me still thinks 'How can record labels make money off live performances and tshirts just because they invested in other income sources!?' and the other half is like 'How could they ever not profit from massive touring deals and silly endorsements!?'

[Arturo 40,746]

They’re rollling in ASIB money, I’m sure they’re good with her taking her time

[gagzus 16,084]

51 minutes ago, KNJ said:

Considering over-saturation is a thing, what more do you want her to do before becoming nuisance? Once September hits, it's gonna be a diff story.

This very much, I think a lot of fans (particularly fans who joined around ARTPOP) don’t realise the reason ARTPOP got such a bad reception was BECAUSE she was over saturated in the media and radio at the time before Spotify took hold. Then between BTW and AP her public persona shifted and she was known as the weed smoking, sh*t talking, pretentious, over it fashionista popstar. Then we know how after her peak success Troy told her to just be pretty and make an empire with perfumes and other stuff.

Gaga has done it perfectly since 2015, she’s worked on side projects, made albums with sufficient time between, not over promoted and behind the scenes when we’ve been saying “she’s feeding her chickens, sleeping with her man” etc she’s been working on a whole ass makeup line and before that a Las Vegas residency deal that would benefit her health.

I suspect she’ll definitely not release music till 2020 now because of the makeup line and the work required BTS, otherwise she’ll release it whilst she’s thriving on her collections and duos from Haus Labs THEN when they start to lose momentum she could have a short era with two singles and then continue work on the makeup line. It’s a lot of work and when you’re just starting they’ll want to saturate the market with her products, you’ll know HL is big when you see brands like Makeup Revolution copy her GlamAttacks (which I can see happening) like how they copied KKW

[LADY HAHA 417]

1 hour ago, mrsgagamonster said:

Interscope may very well be making a good deal of money from Haus Laboratories actually, because around the time Gaga got her Interscope deal, big labels started signing 360 recording/touring/endorsement contracts, rather than traditional deals. This would really explain why you saw a LOT of Dr. Dre Beats product placement in Gaga's videos under her first two albums. Dr. Dre also owns part of Interscope. It's rumored that instead of paying Gaga traditionally for his product's placement in her videos, they had an agreement where they would put extra funding into her videos and promo. 

Her original deal was a five album deal, and I'm not sure if that included Cheek to Cheek...either way, after Joanne, that original would have been complete, so she may actually be between deals now, or may have singed a new deal, which is why you're seeing her take her time since Joanne.

That being said, the industry standard is four calendar years between releases within a deal, and also if you're being re-signed, the standard will be expected, so expect a lot of artists who's last record was in 2015, say, to drop something by the end of this year.

(This also may be why Ariana Grande dropped two albums in a year, in order to get out of a current deal!)

Didn't they re signed contract before asib? That's her whole independent album like previous

[KNJ 4,170]

On 7/27/2019 at 4:46 PM, gagzus said:

Gaga has done it perfectly since 2015, she’s worked on side projects, made albums with sufficient time between, not over promoted and behind the scenes when we’ve been saying “she’s feeding her chickens, sleeping with her man” etc she’s been working on a whole ass makeup line and before that a Las Vegas residency deal that would benefit her health.

On 7/27/2019 at 4:46 PM, gagzus said:

I suspect she’ll definitely not release music till 2020 now because of the makeup line and the work required BTS

Idk. This Fall is the PERFECT time to release or do official teases and press at least.

1- There's not much more "heavy" lifting left to do for HL in this phase really: The pre-order window/sales will dictate HLs supply/demand/financing/future for the rest of the year (box f'n checked), Sept will see HL unleashed onto the world during FASHION WEEK season (oh the gheys will be dripping in LeRiot honey!)and Back-To-School hubbub (awards shows, various openings/releases, everything's new!), the second wave of buyers/promos/ART! and maybe the next set of items/products will be coming through (we may also be intro'd to official retail sellers and brand ambassadors, as HL is def taking inquiries on the site). Unless unforeseen catastrophe happens with the reviews, this is the fun part. Can ride this right through the holidays/shopping season.

2- Vegas is not a problem: Enigma/J&P are back, after three months, in Oct with perfs spaced tightly through Nov 9.   EXCEPT...for a 4 day black out just before Halloween...

Spoiler

She's up to something

Buy tarps. Her slayage is legendary.

Then, basically a another two month break incl the holidays, 3 shows NYE weekend, and then NOTHING until end of April 2020. That's another four full-ass months! There's plenty of time this year to officially begin an end of the yr/early 2020 full release. Just like with Joanne.

3 - The industry is waiting for ASIB redux: the Grammy deadline has put the entire soundtrack into competition. This and HL and LG6 buzz is perfect storm for awards shows to make efforts to attach their name to her staror utilize her star power. Video Vanguard debate/petitioning is an example

 

 

 

[Inferno 2,880]

On 7/27/2019 at 1:46 PM, gagzus said:

Then between BTW and AP her public persona shifted and she was known as the weed smoking, sh*t talking, pretentious, over it fashionista popstar. Then we know how after her peak success Troy told her to just be pretty and make an empire with perfumes and other stuff.

I mean tbh at that point in time (2012) she wasn't known as anything at all. People just straight up were not thinking about her. She went from being one of the biggest most omnipresent pop stars in the world to completely and totally irrelevant (sans a few negative press blips regarding tour sales and her physical appearance). Being outshined by burgeoning acts gaining traction on websites like tumblr, most prominently Lana Del Rey, most of Gagas previous fanbase kind of wandered over to her tbh. By the time ARTPOP rolled around people had no real anticipation for it and had vague memories of stuff they didn't like from the era previous which ultimately affected the performance of the lead single and overall era.