Gaga Getting Over-Exposed Non-Sense

[McYves 1,612]

She was very, very over-exposed (at least in Mexico) during 2010-2012 and the GP really started to hate her for no reason. It was impossible to go somewhere without listening to ****ing Bad Romance or Thelephone, Alejandro, Born This Way and Judas on the radio, stores, etc. I was blasting BTW (album) while working every single day, and so were my gay friends. So "Shallow/Oscar/ASIB" is not over-exposition, it was more like a re-debut in a way. 

And we all want new music, let's face it. We kind of "worry" about her but the truth is, we need more Gaga and whatever the reception of the GP can be, it shouldn't matter to us, little monsters.

[Zorrotek 286]

Little managers who says that she's being overexposed wasn't stanning back in 2010-2011. Lmaoo. That was her overexposure era. Twitter was flooded by little monsters. There's tons of youtube videos about her. Radio plays her 24/7 and the media would report her crazy outfits. It was a moment. 

 

She's not getting overexposed. This is her comeback where the  GP has finally recognized her talent.

[CyanLights 15,576]

My phone cropped it weird and i was ready to fight  

Gaga Getting Over-Exposed..

Non-Sense

[giskardsb 12,565]

22 hours ago, jaXXXon said:

I agree with you 100%, plus it's completely normal to want your favorite artist to slay on charts and rankings just like in sports, for example. To act like it's not is just stupid. 

I want Gaga to have a huge legacy and that's only going to happen (for a pop artist) if they have popular songs. If she doesn't do well on charts, her legacy will suffer. 

no it's not.  It only is in the world of pop stans.  Every other genre of music doesn't care, but pop is so commercialized that it has bled into part of the fanbase also.    

somewhere with pop fans the narrative flipped.... instead of people loving the music  and the artist and that driving the success, now pop fans want their artists to be successful before they feel good about being fans.  This is destructive.

 

 

[Born Brave 2,072]

I just want to say we don’t live in the same world we did 5-8 years ago. 

Theres no such thing as over exposure in 2019 but there’s certainly a risk of under exposure. (Ask Katy Perry, do you think her problem has been overexposure?) 

Social Media has changed everything. 

 

It it doesn’t matter if Shallow is in the top 15 for the next 6 months. 

 

Also off-topic slightly,

If the album is titled “GAGA” it’s a PR / Marketing jackpot because of SEO and other search metrics 

[DutchHooker 8,600]

@Economy Just in, Shallow is almost top 20 Pop Radio:
 

 

[jaXXXon 1,538]

2 hours ago, giskardsb said:

no it's not.  It only is in the world of pop stans.  Every other genre of music doesn't care, but pop is so commercialized that it has bled into part of the fanbase also.    

somewhere with pop fans the narrative flipped.... instead of people loving the music  and the artist and that driving the success, now pop fans want their artists to be successful before they feel good about being fans.  This is destructive.

 

 

If rock acts and metal acts ruled the charts as well then their fans WOULD care. But why would they care about something they are excluded from? I mean, I'm sure a lot of music fans of all genres cared about charts back in the 50s, 60s or 70s until pop music started taking over radio airwaves minimalizing the chances for other genres to succeed. 

I once discussed with a bearded rock and metal fan about what album was the best-selling of all time and he talked about how AC/DC's album (I think it was that one?) sold more than Thriller. All kinds of music lovers care about sales and the popularity of their favorite acts. Metal lovers don't care for charts because their faves aren't featured on them. It's the exact same with sports and I'm sure people who love to read books check the New York best-seller list etc. It's completely normal.

It's also normal for the gp to be more willing to buy something they hear is popular. People check the NY Best-seller list and  buy the popular titles more than the ones that aren't featured on the list 

[giskardsb 12,565]

1 hour ago, jaXXXon said:

 

It's also normal for the gp to be more willing to buy something they hear is popular. People check the NY Best-seller list and  buy the popular titles more than the ones that aren't featured on the list 

Well it’s certainly true that the entire entertainment business marketing complex is targeted at people that arnt interested at working very hard to find their entertainment and who aren’t interested in exploring art beyond the mass consumables. 

[Mythos 3,199]

Isn't this the best time for her to release something new? Having so much success lately, it would be foolish to not use this momentum in my opinion.

[Lurk 410]

IMO now is perfect, the GP have finally warmed to gaga so why not feed them a hit whilst she still feels relevant to them ?

[Sakrai 4,759]

1 hour ago, giskardsb said:

Well it’s certainly true that the entire entertainment business marketing complex is targeted at people that arnt interested at working very hard to find their entertainment and who aren’t interested in exploring art beyond the mass consumables. 

You have a very interesting perspective on this, and I’d like to point out something else, because I think in this case there’s a specific situation regarding fan behavior that goes beyond the mindlesness of casual consumers.

I think the number one most important concept in the whole field of Fan Studies is Labor. Fandom, in our current economic model, is essentially Labor. The artist engages in labor, and then the fan engages in equaly, if not even more strenous (and unpaid, mind you) Labor. Think me writing this, or making gifs, edits, fanart, fanfics, buying the single 10 times, I’m sure GGD knows all about the legths fans will go to support their artist. 

In an ideal world Artists can be content simply by creating. The creative endevour should, in theory, be its own reward. However, since fans engage in strenous unpaid labor, and are not the artist themselves, there is an important lack of a sense of accomplishment. Human Labor requires a sense of accomplishment and a sense of value, which, unlike with the artist, cannot be satisfied by the art itself (because the fan didn’t make it). This is a defining aspect to the concept of the ‘Fan’ in our current neoliberal system. It’s not simply that you want your artist to succeed, but rather their success is, in a VERY REAL way, your success, too.

Long story short the market has figured this out and exploits fan culture by engaging in narratives of competition, giving fans a real metric by which to feel accomplished, spending monstruous amounts of money in the process.

[ShayCristoforo 10,607]

*Dumbo's have been saying she's been over-exposed and peaked throughout her career, but she's always found a way to come back and give us a new sensation. Believe in her. 

*not the elephant

[RochesterJoannster 3,577]

She really was HORRIBLY, HORRIBLY overexposed in the second half of 2011/first half of 2012, there's no denying that.  But she's exposed in a different light now; she's known for her genuine talent and not for being controversial and polarizing. 

The whole formula of "Weird + Biggest star on the planet" was going to burn out with the GP sooner or later, and the second half of the BTW era was the breaking point.  Even after she went away for a while and came back, it was obvious in the early ARTPOP era that this concept was fatigued (and that was even before the ARTPOP era became infamous for its own problems and took a turn for the much worse).

In 2019, she's known for new, more positive reasons.  What negative comments would someone in the GP even have about her now? That she's too good of a singer? Too talented? That her portfolio as an artist is too diverse?

I don't think she'll ever be in danger of the late BTW era level of overexposure ever again.  

[giskardsb 12,565]

1 hour ago, Sakrai said:

 

Long story short the market has figured this out and exploits fan culture by engaging in narratives of competition, giving fans a real metric by which to feel accomplished, spending monstruous amounts of money in the process.

while the industry is certainly competitive, at least to label heads and  the finance departments, I'm not sure that they explicitly foster a sense of competitiveness in fans directly; but it's an interesting thought.  However, I do think it's true that for whatever reason pop fan bases  attach much of their own self-image  and self-worth from the success of "their" artist, driving them to do the type of "labor" you mentioned.    And then they end up competing to see which "team" is better than the other "team".  Which makes no sense to me... art is not sports.   

[freebit 6,240]

Yeah, I think its ridiculous to want her to wait. It's like, wait for what? If the material is ready I see no problem. These past few years has proved that there's nothing wrong with dropping music frequently (soundcloud rappers and Rihanna have proved this). 

I think what actually gets pop stars with "overexposure" is when their persona  becomes bigger and more pervasive than the music (like T.Swift's various feuds and alt-right mess). It's hard for pop girls to not fall into that trap because pop music runs on the cult of personality, but I think Gaga is at a point where she's established and mature enough to be able to drop her music without oversharing or trying to cause a scene. She can just relax and be an artist (finally, I think).