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How Becky G Relaunched Her Music Career — In Spanish


BUtterfield 8

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BUtterfield 8

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The Mexican American performer has reemerged in the last few years as one of the budding queens of Latin urban pop.

And Gomez, who now sings in Spanish, has pivoted from her teen-in-the-pop-machine past to a sexier adult persona, carving out a unique wholesome-but-naughty lane for herself. If reggaeton as a genre has shifted from the fringes of Latin music to become mainstream pop, or reached the boy band stage, so to speak, then Becky G is emerging as the genre’s winking, self-made Britney.

Since her entry into the Spanish-language market two years ago, Gomez has notched 10 songs or features on Billboard’s Hot Latin Songs chart, including two of her biggest singles so far, each of which garnered well over a billion YouTube views: 2017’s “Mayores,” and “Sin Pijama,” a duet with Natti Natasha that came out this summer.

Gomez eventually distanced herself from dr luke, and the sound and image his team had been trying to establish for her, by embarking on a Spanish-language project with Sony Latin, another label under RCA. “I think the combination of a girl who could both sing and rap naturally translated into reggaeton and Latin pop,” said Jordan, who characterized Gomez’s “Shower” era as the usual process of a young artist’s exploration and “trial and error.” “When we made our entry into the Spanish market, she was older, she had more of a sense of the things she wanted to sing about and the types of records she wanted to do.”

It wasn’t until last year that Gomez’s revamped career really started to take off. “Mayores,” featured then-underground trap superstar Bad Bunny, became a huge hit on YouTube, the US Latin charts and all over Latin America. 

But this summer, Gomez approached Natti Natasha to sing together on “Sin Pijama.” “I’ve learned the responsibility is to myself as an artist, and not to pleasing everybody,” Gomez said about her shift toward a more overtly sexy image and lyrics. The song blew up, becoming as big a hit as “Mayores.”

https://www.buzzfeednews.com/article/pdominguez/becky-g-latin-pop-youtube-maluma-bad-bunny-natti-natasha?utm_source=dynamic&utm_campaign=bffbbuzzfeednews&ref=bffbbuzzfeednews

bonus: 

The notoriously combative online community that is pop diva Stan Twitter even started a joke about a “Becky G curse” that seemed to afflict the career of any other stars who so much as collaborated with her. :air:

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1 minute ago, Gracious Gaga said:

whos this 

be aware

3 minutes ago, Rainbow1 said:

The notoriously combative online community that is pop diva Stan Twitter even started a joke about a “Becky G curse” that seemed to afflict the career of any other stars who so much as collaborated with her. :air:

 

tryna go ask Alice, tryna catch that rabbit
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La Rosalia

She is ruling the Latin music market right now, basically everything she touches becomes a hit.

 

It’s great to see that she finally found her style and a market that is responsive to her music. 

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Good for her. Shower and that other single (Keep on Dancing?) were cute, but honestly forgettable.

Mayores, though, really surprised me. Song of my summer last year, tbh.

3 points in and ready for more
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BUtterfield 8
10 minutes ago, Miel said:

Good for her. Shower and that other single (Keep on Dancing?) were cute, but honestly forgettable.

Mayores, though, really surprised me. Song of my summer last year, tbh.

Can’t stop dancin’*

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Shipper

Excuse my ignorance but I thought this was about Becky with the Good hair.  

:green:

💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕📦💕
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LilMonst3r

I was so amazed when she came out with 'Mayores' that song was life as a Latino. I was a fan of Becky when she had an English pop sound but reggeaton culture is doing her way better. I use to always wonder what music style she would go to when she didn't release music for some time. Can't wait to see how she evolves even more.

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