Petrichor 4,635 Posted August 27, 2017 Share Posted August 27, 2017 A partnership between Taylor Swift and Ticketmaster is drawing scrutiny for forcing fans to spend money on merch and albums to get a shot at buying tickets. A post on Jezebel first pointed out the complex arrangement. The partnership builds on a longstanding practice of bundling albums with tickets to boost album sales. This time, it's not just agreeing to buy an album with the purchase of a floor ticket. Fans instead are prompted to pre-order Reputation, shop Reputation merch (including the already infamous gold snake ring), and buy Reputation about a dozen more times from the Taylor Swift store, Walmart, Target, and iTunes to unlock access to tickets. And then return on a daily basis to complete other tasks in hopes of staying near the front of the line. The more things you buy, the better your chance of scoring a ticket. You can also boost your chances with the free moves of watching the lyrics video for "Look What You Made Me Do," registering for the Taylor Swift mailing list, and referring friends to the program, but those accomplishments don't earn you as much "boost" as buying a sweatshirt. A progress bar keeps track of how close you are to unlocking tickets, but there are no exact points to measure how far you have left to go. Your progress can slow down, too, depending on how many people try out the months-long program, Ticketmaster says in the fine print. Read more: http://mashable.com/2017/08/25/taylor-swift-ticketmaster-reputation/#GMc_x_WYjSqb Link to post Share on other sites More sharing options...
SMILE2NE1 3,566 Posted August 27, 2017 Share Posted August 27, 2017 Scamming maybe? Good marketing, yes. Link to post Share on other sites More sharing options...
Gagaloo911 12,959 Posted August 27, 2017 Share Posted August 27, 2017 So stupid. And all for one overrated woman Link to post Share on other sites More sharing options...
buttsicle 6,484 Posted August 27, 2017 Share Posted August 27, 2017 inb4 taylor closes this thread on a secret account WOOHOO YAHAA Link to post Share on other sites More sharing options...
ToxicHot 6,425 Posted August 27, 2017 Share Posted August 27, 2017 dOnT sAd ReAcT mE 2 bE sHaDy i WiLL RePoRt U!!1! Link to post Share on other sites More sharing options...
gagagoogoose 30,952 Posted August 27, 2017 Share Posted August 27, 2017 Taylor be like: Link to post Share on other sites More sharing options...
gagaisitalian 3,573 Posted August 27, 2017 Share Posted August 27, 2017 No I can confirm that the article is so dramatic and false. Yes, your position in the queue line moves up when you complete activities, but my position went from the very lowest point to the very highest point with just one preorder of Reputation. To say that she is scamming fans is ridiculous and sensationalizing what is really happening. They want to make sure fans get the best tickets, not scalpers. And well, are scalpers going to buy the album or buy Taylor merch? No. Fans would already be buying this stuff, and now they can buy it and rest easy knowing ticket buying won't be such a nightmare. Link to post Share on other sites More sharing options...
SHOOKGA 2,604 Posted August 27, 2017 Share Posted August 27, 2017 Ugh Taylordaily is here I could care less honestly I was warning everyone since 2014 and now yall realize Not very born this way of you đ« Link to post Share on other sites More sharing options...
Damon 10,895 Posted August 27, 2017 Share Posted August 27, 2017 That post is kind of a reach imo ... and now i just sit in silence. Link to post Share on other sites More sharing options...
gagagoogoose 30,952 Posted August 27, 2017 Share Posted August 27, 2017 3 minutes ago, TROLLGA said: inb4 taylor closes this thread on a secret account Link to post Share on other sites More sharing options...
heda97 2,399 Posted August 27, 2017 Share Posted August 27, 2017 This is why I immensely dislike this woman  Spoiler Now excuse me as I go sign up  Im å Katycat on Fridays #tgif Link to post Share on other sites More sharing options...
uo111 5,201 Posted August 27, 2017 Share Posted August 27, 2017 2 minutes ago, LDR said: No I can confirm that the article is so dramatic and false. Yes, your position in the queue line moves up when you complete activities, but my position went from the very lowest point to the very highest point with just one preorder of Reputation. To say that she is scamming fans is ridiculous and sensationalizing what is really happening. They want to make sure fans get the best tickets, not scalpers. And well, are scalpers going to buy the album or buy Taylor merch? No. Fans would already be buying this stuff, and now they can buy it and rest easy knowing ticket buying won't be such a nightmare. This is actually such a good idea. It would certainly make buying tickets to see a fave way easier. Link to post Share on other sites More sharing options...
gagaisitalian 3,573 Posted August 27, 2017 Share Posted August 27, 2017 Just now, uo111 said: This is actually such a good idea. It would certainly make buying tickets to see a fave way easier. Exactly! Bottom line is that she isn't forcing anyone to do anything. She is saying to her fans "look, do the stuff you would be doing anyways, and you won't have to do deal with scalpers." And yes it's also an amazing marketing tactic. She is ensuring some decent album sales with this system. It's a win-win. Fans get to see their fave do well and fans also get a easy ticket buying experience. Link to post Share on other sites More sharing options...
Tomiel25 2,028 Posted August 27, 2017 Share Posted August 27, 2017 Taylor caring about the Bling not the music. i can't speak english but i can if you like Link to post Share on other sites More sharing options...
abortionqueen 532 Posted August 27, 2017 Share Posted August 27, 2017 vocally you can't find the right key to an unlocked door Link to post Share on other sites More sharing options...
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