Lady Gaga to launch lookbook for 2017 Merchandise Capsule Collection

[TCHIKITAH 2,810]

17 minutes ago, L E O said:

You can do as many artsy photos as you want, it's still some basic, uninspired and overpriced merch.

Then good luck finding an idol with affordable tour merch 

[Ferrer Zorola 3,966]

Omg I literally thought ALL of the clothing above was tour merch, my poor gay wallet 💸💸

[L E O 6,035]

30 minutes ago, TCHIKITAH said:

Then good luck finding an idol with affordable tour merch 

I couldn't care less, the only thing I buy for sure is tourbooks. (but this is just for her merch store right, not for the tour? If it's for the tour as well, it's even more tragic than I thought )

[TCHIKITAH 2,810]

16 minutes ago, L E O said:

I couldn't care less, the only thing I buy for sure is tourbooks. (but this is just for her merch store right, not for the tour? If it's for the tour as well, it's even more tragic than I thought )

I think is for both online and tour

[L E O 6,035]

1 hour ago, TCHIKITAH said:

I think is for both online and tour

I certainly hope not, that wouldn't be smart to sell so much in advance tbh. I hope they'll do new designs for the tour, but again, we never know with her team 

[Melibi 414]

Praying for some different designs to be sold on tour. It starts in 5+ months so hopefully we'll get something different from this. It's too slapped-on for my tastes. At least change the square border  

[rivingtonrebels 245]

this is so ugly

[DeleteMyAccount 11,881]

3 hours ago, redhoodieslime said:

I'm confused at this one 

The rest are great tho 

You can't even see the actual shirt design...

 

3 hours ago, BrothaGaga said:

when will your fave release a lookbook for her own merch

kinda messy but i get it.

Beyonce did  

[Miel 15,009]

7 hours ago, RAMROD said:

So, that's why it cost $70++ with shipping for a pair of long sleeve tees, cos it got a lookbook, hence fashion

 

I've paid $50 for those BTW Ball meat tees sublimated print cos it looked good and different, but these basic small print on a tee, I need to have a 2nd thought, it just not justified it, tbh, sorry Gags! 

 

 

Probably one of her best merch, tbh:

[Anveeroy 57,975]

http://wwd.com/eye/lifestyle/lady-gaga-joanne-merchandise-lookbook-10812072/

 

Lady Gaga is back in full effect. After flying through the air in Atelier Versace at Super Bowl LI and performing with Metallica at the 2017 Grammys, Gaga has unveiled a lookbook for her Joanne World Tour merchandise capsule collection — and it’s quite the dose of the fantastical.

The lookbook was designed in collaboration with London-based creative studio Lobster Eye and merchandising company Bravado. Shot by Synchrodogs in Ukraine and styled by Daria Lagenberg, the collection of photos finds models Daria Svertilova and Stacy Koren posing in front of what looks like various woods-inspired sets. The pictures are eerie, wondrous and, true to Gaga form, eccentric.

“We had total freedom as for what to do and which direction to take,” said Tania Shcheglova and Roman Noven of Synchrodogs in an email. “We had a colorful and wild aesthetic in mind, and we saw it as a project that would look strong both as a whole, same as if every picture was observed separately. We wanted every picture to convey something unexpected to some extent.”

“For this project, we wanted to mix both artificial and natural elements, studio and outdoor aesthetics,” the Synchrodogs pair continued. “As a natural layer we used Ukrainian landscapes. They are full of diversity — can be smooth and structured or vice versa, raw and full of mess. Still, we see some perfection in it.”

The lookbook comes five months before Gaga’s tour kicks off in August, giving Little Monsters plenty of time to save their coins for a t-shirt or two. Tour merch is currently available on Gaga’s site, with prices ranging from $30 for a necklace to $60 for a long sleeve tee and $100 for a silk scarf. If the lookbook is any indication, the Joanne World Tour just might be Gaga’s most fashionable yet.

In addition to performing for the first time at this year’s Super Bowl halftime show, Gaga appeared in Tiffany & Co.’s first Super Bowl ad. The singer wore the American jeweler’s forthcoming HardWear commercial collection, due out in April.

Gaga pulled off both a makeup and hair change during her nearly 14-minute halftime performance. Makeup artist Sarah Tanno worked with Gaga during the first half of the game on a look that would be compelling to both television watchers and the audience inside NRG Stadium. She used about 25 different Marc Jacobs Beauty products to create the look, which complemented the bedazzled peel-off eye mask Gaga wore at the beginning of the performance. Read more about Gaga’s Super Bowl makeup here.

[911 16,703]

Im just in heaven 

The model scares me a bit 

[Ares 808]

I love the looks 

[Noah X 5,250]

I don't get it??

[gagajandro25 6,103]

I saw 'Lady Gaga drops Surprise...' and ran

[Vodka 4,478]

Just gonna leave this here.