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Toblerone chocolate shape changed


Haroon

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Haroon

(Above: new shape, below: old shape)
2583.jpg?w=1920&q=55&auto=format&usm=12&

A decision to space out the distinctive triangular chocolate chunks in two Toblerone bars sold in the UK has upset fans who say that they do mind the gap.

Some consumers have described the move as "the wrong decision" and said the bigger spaces looked "stupid".

Mondelez said the move was down to a rise in the cost of ingredients.

In a statement on the Toblerone Facebook page, the company said it had to make a decision between changing the look of the bars or raising the price.

The move has resulted in the weight of the 400g bars being reduced to 360g and the 170g bars to 150g, while the size of the packaging has remained the same.

It said: "We chose to change the shape to keep the product affordable for our customers."

...

However, other consumers praised the company for making a public announcement on the change.

Lainey Ireson wrote: "Sadly whatever you chose won't please everyone but as Toblerone is such a great product I'm happy that you've explained - a lot of companies wouldn't be so mindful."

Mondelez said that "like many other companies, we are experiencing higher costs for numerous ingredients".

It added: "We carry these costs for as long as possible, but to ensure Toblerone remains on-shelf, is affordable and retains the triangular shape, we have had to reduce the weight of just two of our bars in the UK, from the wider range of available Toblerone products."

...

However, she was unable to clarify whether the change in shape affected only bars sold in the UK and not the rest of Europe.

Read the full article here: http://www.bbc.co.uk/news/uk-37904703

 

WHAT IS THIS AND WHY IS MY CHILDHOOD CRUMBLING BEFORE MY EYES :cryga: 

Spoiler

I never make topics here so I hope I used the right tag, it came down to a rise in costs for ingredients so that seemed economy related to me :huh:

 

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Swan Heart

NooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO :giveup:

*my actaul reaction*

They say it's the last song. They don't know us, you see. It's only the last song if we let it be.
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Haroon
5 minutes ago, Swan Heart said:

NooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO :giveup:

*my actaul reaction*

Literally :giveup: America thinks they have drama going on right now? OUR TOBLERONES HAVE CHANGED BLOODY SHAPE :grr: 

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4 minutes ago, Haroon said:

sold in the UK has upset fans who say that they do mind the gap

 

I see what they did there. :giggle:

 

FreePalestine
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Still looks delicious to me. I'll gladly take any chocolate bars you wish to dispose of :gaycat:

 

 

'All our dreams can come true IF we have the courage to pursue them'-Walt Disney
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PartySick

I've never actually seen a Toblerone...the only time I've even heard of them was from a Family Guy episode where the NSYNC members were overly effeminate and one of them said "do you want to split a Toblerone?" and the other replied "Ssss...yeah, I do...WOO WOO! NEXT STOP: MY THIGHS".

:emma:

But if this is anything like that Twinkie mess we went through years ago...Well, I'm praying for you :ohno:

Whimsical bitch
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I always have a big Toblerone for Christmas. How dare they.

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Eating them always lowkey hurt my mouth but they're delicious :emma:

 

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SlaeUrAnus

I bwame BWEXIT

Spoiler

A spokeswoman for Mondelez acknowledged that the foreign exchange rate was currently "not favourable", but added: "This change wasn't done as a result of Brexit."

 

In my messy era.
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Economy
9 minutes ago, Haroon said:

Literally  America thinks they have drama going on right now? OUR TOBLERONES HAVE CHANGED BLOODY SHAPE  

Thats one of my favourite chocolates :( 

 

... Well in my top 10 anyway. Sometimes i dont feel that much sweetness which i feel they overdoo a little :awkney: 

 

That new shape is reductive :emma: 

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