Did Jessie J sabotage her own career?

[OmgSum1Actually 3,041]

She did not sabotage it on purpose, like wtf... did Lady Ga Ga sabotage her carrer with ARTOP?! NO!"

[Kanye West 1,676]

4 hours ago, StrawberryBlond said:

We've had this conversation before. The answer is kinda yes and kinda no.

She didn't do herself any favours by steadily selling out more and more with every release, which went against what her fans liked her for - her uniqueness. She also overexposed herself on UK media, making us very sick of her. Her obnoxious, OTT attitude on The Voice didn't help either. Her oversinging became really tiresome. She insulted the British public by saying that they didn't appreciate her big voice (despite the UK being her biggest market) and that Americans would like it better, which is why she was choosing to focus on building a name for herself there. Then she admitted she lied about being bisexual and was just going through a phase, which majorly turned off her large LGBT fanbase.

But at the end of the day...she was just a burning match. She burnt hot and then burnt out fast. It's very common to get artists like this nowadays. Their label push them to be all over the place and slay with their debut then give up on them afterwards. The public felt like her debut wasn't as good as it was hyped up to be and that was the beginning of the end, really. It meant there were a lot of regretted purchases and no demand for her follow-up...and even less for a follow-up to that. The public can be very fickle and Jessie J is a poster child for that theory. She was a megastar with her debut, irrelevant after. She went from having every song on her debut being a #1/top 10 to having no hits at all (Bang Bang doesn't count, that's got 3 people on it and she didn't even write it yet somehow, she gets all the credit for it). She went from playing arenas to playing teeny concert halls in the space of a year. She is one of the worst cases of falling from popularity very quickly. Completely her own fault or did the public just move on like they always do? It's a bit of both.

But seriously, who went down on who to get her that Bang Bang gig? She was basically a nobody in the US, how did she get to do a single with 2 of the biggest female artists in America? And how on earth did she manage to claim all the credit for this song despite her not writing it (and she'd written all her singles until then) and sharing the song with 2 other people (and it was sung with everyone getting their fair share of lyrics, it wasn't small features)? It was no wonder her promotion basically stopped after that single. Her label clearly threw every penny in the ring to get this collab to happen that they had no budget left to keep her momentum going.

Excellent theory.

Her original debut album was fantastic, but she really damaged the quality of the album when she added Domino, Laserlight, My Shadow and rereleased it as a "platinum" version. That gave the public a different perspective on the album.

I believe Jessie J could be one of the biggest forces in the music industry if she had stuck with her original style, or perhaps evolved it. Similar to how Gaga did from TF to TFM.

[FGGrayson 9,670]

Her ALIVE album is quite good, i actually like it more than Who You Are, but yeah, ST was tragic

[FGGrayson 9,670]

i still love ha tho

[StrawberryBlond 14,102]

On 02/01/2016 at 2:24 AM, Imperial POP said:

Excellent theory.

Her original debut album was fantastic, but she really damaged the quality of the album when she added Domino, Laserlight, My Shadow and rereleased it as a "platinum" version. That gave the public a different perspective on the album.

I believe Jessie J could be one of the biggest forces in the music industry if she had stuck with her original style, or perhaps evolved it. Similar to how Gaga did from TF to TFM.

See, I was always quite the opposite. I didn't like her debut (though looking back, I was maybe a bit too harsh on it) and consider it her worst work, I think Alive was slightly better (if too bland and forgettable) and Sweet Talker is her best (but still bland and generic). Yes, I think she sold out but I don't think the material necessarily got worse. But in the eyes of her fans, it certainly did. Regardles of what you think of her debut, you can't deny that it was different to what was around at the time. It didn't give in to the trends of dance music, it took musical and artistic risks and utilised powerful (if polarising) vocals at a time when vocals weren't overly important. So, I can see what her fans saw in it. But the re-release screwed things up. A lot of fans said it seemed like "a collection of rejected songs from Teenage Dream" and went against her unique style. And Laserlight not only gave in to the dance trend, but it featured Guetta. Jessie fans seemed to think bad times were ahead and they were right. They were very underwhelmed by Alive, as shown by the singles performances and overall album sales, calling it really bland and boring. The only reason she did so many arena dates was because they went on sale prior to the album. Then with Sweet Talker, it was like she'd lost all her fans. Seeing her teaming up with Ariana, Nicki and 2 Chainz to get a hit and going more sexualised really caused them to lose confidence in her. And the bisexual thing was the last straw. Jessie's LGBT fanbase was huge...until now. That comment basically ended any chances she had of coming back as I think that LGBT fanbase were the only ones keeping her afloat (the straights and the general public moved on a long time ago). You really get a sense that with Alive, it was just the fans who were buying it, the public didn't play a role at all and that's even more true for Sweet Talker. It's rare to see that. 

I think the hype had so much to answer for. The UK music industry was desperate to make her happen. She was hailed at the British Gaga, apparently had a showstopping voice and she won the BRITS critics choice award, all before she'd even released an album. We were told we were in fro a treat. But then the album was released and it was such an anti climax. The critics were overwhelming mixed (one of the most mixed receptions I've ever seen for an album) and the public seemed to think they'd been led on by the hype and this wasn't the album they were expecting. Like I said, there were a lot of regretted purchases. It's therefore hard to work out how many of those 1.2 million buyers actually liked it. Indeed, I think she should have worked on evolving her style instead of going backwards and working on controlling her vocals. I think the public don't really know who she is or what she stands for. She doesn't seem to have a set trademark sound. She's just gone for whatever's popular. That makes an artist quite anonymous in the public's eyes and they have less loyalty to them because there's nothing unique to love them for.

[Mister Gaga 22,031]

On 1/1/2016 at 1:41 AM, GloZell Green said:

Her music just plummeted after that, Bang Bang only got popular because of Ariana and Nicki tbh. Without them it wouldn't have gotten attention. 

tbh