Troy Carter praises Gaga in new interview

[gagzus 24,129]

7 hours ago, Controversiaga said:

Oh troy… the fame, TFM, and btw were Gaga’s best eras.

you are great at what you do.  But awful for what you DID to her 

It’s well documented that her biggest promotional campaigns and most successful schedules were created and managed by Bobby at the time. He wasn’t her primary manager but he was responsible for her marketing before becoming her overall manager, it’s the reason Interscope allowed him to be her manager because he was already responsible for her being everywhere.

In fact the Born This Way campaign was almost entirely done by Bobby without Troy’s input, as Troy was pushing for her to become a brand behind the scenes more than he was pushing for her music career.
 

Essentially before he left, Bobby handled her music career marketing and Troy was managing her overall brand reach. He wasn’t making her day-to-day schedules before he left that was Bobby.

 

Edited 51 minutes ago by gagzus

[VTV 14,039]

7 hours ago, Guillaume Hamon said:

Curious to know who was "the biggest manager in the world" in 2008... 

probably dr dre/will.i.am/Scooter?

[AVeryGagaHolyDick 32,044]

8 hours ago, Head Empty said:

He definitely wasn't great at what he does, because Gaga's physical and mental health should've been his top priority over selling albums 

Edit: It's easy to milk an artist dry and then leave with your pockets filled when there's no more left to take.

True and untrue

Back in the day, Gaga kept saying 24/7 she never wanted to take a break, never wanted to stop, that working all the time made her feel more excited and creative than ever and that she’d take a break whenever she wants to. The girl literally kept touring and didn’t tell anyone while being completely aware she was injuring herself.

I’m sure Troy did “force” her to do some things and explore some commercial ventures she didn’t want to, but let’s not say that he’s the only responsible person for her state. Gaga herself is also responsible.

Edited 25 minutes ago by AVeryGagaHolyDick

[Controversiaga 16,744]

A lot of yall in here acting like troy didn’t help Gaga become a global superstar 

Edited 4 minutes ago by Controversiaga

[gagzus 24,129]

17 minutes ago, AVeryGagaHolyDick said:

True and untrue

Back in the day, Gaga kept saying 24/7 she never wanted to take a break, never wanted to stop, that working all the time made her feel more excited and creative than ever and that she’d take a break whenever she wants to. The girl literally kept touring and didn’t tell anyone while being completely aware she was injuring herself.

I’m sure Troy did “force” her to do some things and explore some commercial ventures she didn’t want to, but let’s not say that he’s the only responsible person for her state. Gaga herself is also responsible.

While it’s true she didn’t tell anyone, regardless Troy did not see her when she was recovering and instantly gave her an unmanageable brand schedule. It was only after he left and Bobby temporarily stepped into his position (before becoming her full time manager) that she was allowed a rest and respite period. The rest she got from November to roughly February/March was what she should’ve gotten earlier in 2013 and they should pushed ARTPOP back to early 2014. 

We should also note that her original schedule was actually to go straight into the ARTPOP era in April 2013 after the BTWB was over. No breaks whatsoever. Which means that Troy had always planned for her to always keep working, in fact, the reason she did so much for Fame was to replace the fact (as we know) Interscope originally pushed for a late 2012 release of ARTPOP — hence plans like Sex Dreams as the lead single or MANiCURE as the lead single since the video treatment was from early summer 2012.

In August 2012 she posted in the chats on LM.com that she had a meeting with Interscope and afterwards announced PARTYNAUSEOUS, despite the fact the aong wasn’t complete or it’s direction wasn’t decided upon whether it was for her album or Kendrick’s. To me that’s further proof of bad management. 

 

[gagzus 24,129]

1 minute ago, Controversiaga said:

A lot of yall in here acting like troy didn’t help Gaga become a global superstar 

He categorically wasn’t though, Bobby was her marketing manager long before he was her overall manager and Jimmy Iovine handled all her major business deals. Troy was her day-to-day manager and became her business manager (replacing Jimmy) in 2011 for BTW, when Bobby became her head of marketing. 

All of the marketing for The Fame, The Fame Monster and Born This Way was either co-created and managed or entirely managed by Bobby.