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New Coachella billboard : 'MAYHEM will save you'


monketsharona
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Roughhouse Dandy

It looks like that on purpose. It's referencing a specific brand of billboard and it's doing it well. Y'all are so annoying sometimes lol

This is my Hannah Montanaโ„ข๏ธ lipgloss.
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monketsharona
1 minute ago, Roughhouse Dandy said:

It looks like that on purpose. It's referencing a specific brand of billboard and it's doing it well. Y'all are so annoying sometimes lol

It's 100% on purpose

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CautiousLurker
28 minutes ago, nATAH said:

I mean this one is just objectively bad and knowing a "qualified" designer got paid to do such a bad job is irritating to see...

Maybe Gaga made this herself you don't knowย :fatcat:

Men are naturally more dominating, aggressive, and logical thinking because we have balls.
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Some commenters just reveal themselves that they never sees any american style billboards, which is necessary to understand the reference :ororomunroe:

jesus-billboard-seen-from-i-93-heading-n

(๏พ‰โ—•ใƒฎโ—•)๏พ‰โœง*:๏ฝฅ๏พŸ ๐“‚๐“Š๐“ˆ๐’พ๐’ธ ๐’พ๐“ˆ ๐“‰๐’ฝ๐‘’ ๐“‚๐‘’๐’น๐’พ๐’ธ๐’พ๐“ƒ๐‘’ ๐‘œ๐’ป ๐“‚๐“Ž ๐— ๐—”๐—ฌ๐—›๐—˜๐—  (*ยด่‰ธ๏ฝ€*) โ™กโ™กโ™ก
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25 minutes ago, JudgeJoanne said:

It literally affects the messaging. People spend all kinds of money getting the colors, fonts, etc. just right because these things communicate something about what is being advertised and psychologically influence people's perception.ย 

it's a poster. it's not that serious omg?ย 

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Ladle Ghoulash
37 minutes ago, Windowlicker said:

Because it has nothing to do with the aesthetic she's going for on these billboards.

jesus-billboard-seen-from-i-93-heading-n

No offense, but she didnโ€™t really succeed in emulating that aesthetic lmaoย 

We have forgotten our public MANNERS
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Ladle Ghoulash
9 minutes ago, RAMROD said:

Some commenters just reveal themselves that they never sees any american style billboards, which is necessary to understand the reference :ororomunroe:

jesus-billboard-seen-from-i-93-heading-n

American here: she just didnโ€™t successfully emulate that aesthetic tbhย 

We have forgotten our public MANNERS
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Roughhouse Dandy
9 minutes ago, RAMROD said:

Some commenters just reveal themselves that they never sees any american style billboards, which is necessary to understand the reference :ororomunroe:

jesus-billboard-seen-from-i-93-heading-n

Thank you. Drive down I95 south of Virginia and you'll see at least 50 religious and political billboards exactly like this.ย 

Its why she's the artist and some of yall are the public.ย 

This is my Hannah Montanaโ„ข๏ธ lipgloss.
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Skyana Rava
1 hour ago, Savage said:

I really think itโ€™s intentionally 50s/60s vibes with the font!

Exactly, it's not some random font, it's the one you see on old store signs, carnival advertisements, movies, the ones you can change easily. Really just any business/event you needed a casual sign for in the mid 20th century.


It's even referencing the stores that used (and still use in some cases), this font, by having "SAVE" in capital letters in the middle to draw the eye.

That's my take anywayย :max:

Also wouldn't be surprised if it's fake

Edited by Skyana Rava
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Windowlicker
4 minutes ago, Ladle Ghoulash said:

No offense, but she didnโ€™t really succeed in emulating that aesthetic lmaoย 

That's more of a you problem than it is Gaga's or the designer's, because it was pretty clear to me immediately what it was doing.

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chromaticainmyhead

Guys, it's supposed to not make sense. That's literally the aesthetic like a AI did the whole campaign. There is no coherence because the album also has no coherence. It's intentionally that way.ย 

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7 minutes ago, Ladle Ghoulash said:

American here: she just didnโ€™t successfully emulate that aesthetic tbhย 

Non-American here: First thing I thought of when I saw the billboard.ย 

But tbf, I'm used to seeing parodies of this kind of thing through liking Ghost lolย 

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Ladle Ghoulash
1 minute ago, Windowlicker said:

That's more of a you problem than it is Gaga's or the designer's, because it was pretty clear to me immediately what it was doing.

Nah, the font style nor the overall aesthetic captures the original reference, imo. Glad you enjoy it, though!ย 

We have forgotten our public MANNERS
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Ladle Ghoulash
3 minutes ago, Bronco said:

Non-American here: First thing I thought of when I saw the billboard.ย 

But tbf, I'm used to seeing parodies of this kind of thing through liking Ghost lolย 

Again, I get the reference, I just donโ€™t really think they captured the essence of those styles of billboards or even really successfully parodied it. Appreciate the intent, not a fan of the executionย 

We have forgotten our public MANNERS
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