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Why do artists release lead singles Thursday?


Born To Slay

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Born To Slay

Kesha and Pink are the latest to release new singles in Thursday, why do they do this instead of releasing Friday for the best possible debut?

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Probably to help prevent leaks in the US since music is released earlier in different regions and the US is their prime market, so they want as much sales/streams as possible.

"My people… need to let our bitchiness out. Otherwise, it turns to bile and poisons us"
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River

Because back in the history, Thursday was the shopping day all around the globe. you could see many families going to the supermarkets and buying many things and of course, music, all happy and laughing. so this is a throwback to those days :)

So sploosh your juice all over me you Riverboy
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Tracking week technically starts on Thursdays, just like movie releases. Plus, a release on Thursday generates buzz for the weekend. 

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