Nielsen Music reports that #Lover by Taylor Swift has already sold around 450,000 US copies in its first DAY, smashing the record for biggest album opening sales of 2019 by the @JonasBrothers’ 'Happiness Begins' with 357,000.

Congratulations, @TaylorSwift13! 🍾 pic.twitter.com/GSYz2B5aLo

— Pop Crave (@PopCrave) August 24, 2019