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Is This All Calculated?


OMonster

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OMonster

Sorry to bump this - but reflecting on what's happened / happening today... Gaga's social activity is *certainly* calculated and for the promo. 

I don't know how to feel about it. 

Part of me thinks it's a relevant and clever marketing strategy. 

Another part of me think it's a little cheap, and somewhat 'below' the Gaga of today. 

Either way... with Gaga's team focusing on this level of organic promo - LG6 / lead single is clearly coming very soon. 

subtext / fantasy
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Ally Campana

If it’s true, she’s not calculated. She’s just strategic. 

Does it matter? Damage is done
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Edonis

I don't know if it's calculated or anything (I actually doubt this) but I do think these tweets will help bring in some younger fans in the same way the makeup could, which is always good in the long run. 

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Venus Rose
22 hours ago, SamanthaC said:

I can't wait until I go to school tomorrow and all my 4th graders are talking about someone tweeting about Fortnite. :poot:

"Who's Lady Gaga?"

:excuseu:

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Schwerk

It seems very calculated to me but in a funny way. And it's a way to demand attention, something she lacked on Twitter. She wants to regain it, not sure what for.

I love that at the same time she seems more relaxed on her Instagram approach. Not hiding personal candids (aka dinner pics) in stories, but posting them on her feed. I missed this less stylized posts by her. Her Insta became a marketing portfolio and I think she's making it a bit more personal again. She is ready to connect with her fans in a more healthy way and celebrate a new era together like old times.

According to Gaga I'm a ****ing rad bitch
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OMonster
8 minutes ago, Marjol said:

It seems very calculated to me but in a funny way. And it's a way to demand attention, something she lacked on Twitter. She wants to regain it, not sure what for.

I love that at the same time she seems more relaxed on her Instagram approach. Not hiding personal candids (aka dinner pics) in stories, but posting them on her feed. I missed this less stylized posts by her. Her Insta became a marketing portfolio and I think she's making it a bit more personal again. She is ready to connect with her fans in a more healthy way and celebrate a new era together like old times.

I wholeheartedly agree with every word of this :D 

subtext / fantasy
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Schizophonic
1 hour ago, OMonster said:

Sorry to bump this - but reflecting on what's happened / happening today... Gaga's social activity is *certainly* calculated and for the promo. 

I don't know how to feel about it. 

Part of me thinks it's a relevant and clever marketing strategy. 

Another part of me think it's a little cheap, and somewhat 'below' the Gaga of today. 

Either way... with Gaga's team focusing on this level of organic promo - LG6 / lead single is clearly coming very soon. 

what you think? october still?

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