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Billboard: Lover 600k-750k


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Will Taylor Swift's 'Lover' Conquer All With Another Million-Selling Debut?

Lover’s first week will serve as a bellwether for the health of music purchases as a business model, and several label executives and retail merchants think sales could reach 600,000. 

In a new move for Swift, Lover is her first album to be available on streaming services the day it arrives and is expected to generate another 125,000 to 150,000 album-consumption units. That would put her total projected album consumption units around the 750,000 mark, according to industry prognosticators.

https://www.billboard.com/articles/business/8528130/will-taylor-swift-lover-sell-one-million-copies-first-week

 

we love a flop era

tumblr_pwmydfCt5v1s8ev4jo3_400.gif

 

who will love me when the night is over
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Saint Gaga

Flopping by outselling everyone other than Adele???  I hope it'll pull an Anti/Dangerous Woman & be a slow burner

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Swallow

Billboard is always modest with the initial prediction. The million is still not out of picture.

Es solo una paja entre colegas
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Spock
1 minute ago, Swallow said:

Billboard is always modest with the initial prediction. The million is still not out of picture.

They undersetimated 1989 below a million too, so I'm pretty sure they're lowballing it as well 

who will love me when the night is over
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Forbes said Taylor will absolutely get 1 million first week. Every insider says pretty different something. And how can she sell 600k pure when there is 1 million pre order and her sales mostly come from USA? 

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Versace

I assume this is without merch bundles / target deluxe? If so 1M is still possible.

Also she just dropped an adorable new music video, it'll serve as a promotional push.

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nikola

Queen.

I wish Gaga had flop era like this.

I've got an "F" and a "C" and I got a "K" too And the only thing that is missing is a bitch like "U"
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Whispering

Even if she doesn’t get a million, this is way more than any other artist (other than Adele) can sell nowadays. 

Taylor and Adele remain the exceptions, with Adele breaking all the rules.

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Monster7
14 minutes ago, Gizem said:

And how can she sell 600k pure when there is 1 million pre order and her sales mostly come from USA? 

350k out of that million is from China

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