Pandora is a very big streaming plaform. It's actually the third biggest streaming platform after Youtube and Spotify. Eventhough Gaga is not a streaming force on Spotify she actually has a lot of streaming power on Pandora. This will help her with the BB formula to climb the official BB charts much easier, make her hits popular easier and finally get exposure and charts success easier.   More facts: "Lady Gaga Single On Pandora, Catalog Exploding To 2.4 Billion