I think when she didnt have that much money in the beginning, she was a lot more creative, her videos looked more expensive (poker face and paparazzi, bad romance..) than any other female popstar videos at that time( they looked but probably weren't)... Tbh applause G.U.Y, BTW, the edge of glory.. are looking cheaper than PF and papraz which is shame, because she is now rich as piss  and it should have been an improvement not downgrade... I lowkey hope she goes bankruput before LG5 so we can get