Lady Gaga to launch lookbook for 2017 Merchandise Capsule Collection

[Teal Ambition 47,805]

Lady Gaga joins the client list of merch company Bravado alongside an impressive list of musicians including Pink, Justin Bieber and Guns & Roses. According to a media release, Bravado collaborated with creative studio Lobster Eye to design the line. This not the first time Gaga has collaborated with Lobster Eye. Their creative team is also responsible for her looks when she performed at the Academy Awards, the American Music Awards, the Grammy Awards and yes, the famed Superbowl.

While most musicians have a line of merch to promote a tour or an album, Gaga one-upped them all by putting together a lookbook. Photographs for the lookbook were captured by the Ukrainian duo, Synchrodogs.  Images depict high fashion models sporting the edgy t-shirts and accessories with a backdrop of trees and foliage.

Source: http://thecelebritycafe.com/2017/02/lady-gaga-to-launch-lookbook-for-2017-merchandise-capsule-collection/

More photos:

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[Robot 6,300]

Will they have prosthetics and injections as well? 

In all seriousness, I like the overall aesthetic of the pictures, but none of the merch has me blown away.

[monsterdino 31,813]

I like this a lot actually ??

[i medici 1,746]

The pictures look great, too bad the merch is not that good. 

[Miel 15,009]

Not the biggest fan of the merch itself, but cool that she/her team did a lookbook.

It doesn't look that bad when put together in an outfit/shoot like that, though. It fits in with the minimalist streetwear trend.

[prince 4,688]

The styling and whole vibe of this shoot couldn't be any further from Joanne if they tried tbh, the merch looks so out of place

[JustAnotherDay 8,402]

Um 

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This girl kinda reminds me of Grimes tbh

 

[Seeka 12,372]

I have no idea why but the backdrop of the last photo look a little too familiar to me. I'm getting paranoid someone's stealing my photography.

[GagaUnderYou 4,915]

Wish she was the model 

[Ooolong 4,440]

Living  

The merch is a bit out of place, as previously mentioned, but it still looks good. Makes me wanna buy it so I can style it myself.  

[Azor Ahai 18,861]

I still don't like how cheap the merch looks. I could easily print that shirt for 15 euros.

[AmericanGUY 4,609]

why does the model look like pepper from ahs?

[Shipper 12,765]

10 minutes ago, Teal Ambition said:

 

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I can afford this.  A t-shirt and a bra on top like a reverse superman. 

Lol i can do this. 

(Smell sarcasm. Not actually doing it! Lol. It looks odd.  Maybe with a corset and not a bra.) 

[MaryJaneHolland 77,348]

she can keep this one tbh

[freebit 6,069]

I like this one:

It's kind of extra, but I love that there's care taken into the presentation. 

5 minutes ago, princetomc said:

The styling and whole vibe of this shoot couldn't be any further from Joanne if they tried tbh, the merch looks so out of place

I think the Joanne album cover tees with the elaborate matching suits look odd, but the rest looks ok. They really could have just paired that shirt with shorts, boots, and a jacket and it would have looked much less out of place.